IBISWorld's human-verified market intelligence is now available in Perplexity, connecting one of the world's most trusted industry research providers with one of the fastest-growing answer engines used by professionals today.
The IBISWorld connector for Perplexity is live today, listed in Perplexity's connector directory, marking the fourth major AI platform integration for IBISWorld, following connectors for Claude, ChatGPT and Microsoft Copilot, and extending the company's strategy of meeting professionals wherever they already work.
Grounded answers, where you already work
By connecting IBISWorld's industry intelligence to Perplexity and the agent platform, Perplexity Computer, professionals researching a company or an industry can get sourced, citable answers without leaving the platform or second-guessing where the numbers came from.
The connector is built for the moment a question turns into a decision. Consultants building a client deck, sales teams walking into a pitch and corporate strategy teams screening a market can pull IBISWorld's research directly into a Perplexity conversation and execute complete workflows through Computer instead of switching between tools.
Why the source matters
Perplexity has built its reputation on giving people direct, cited answers instead of a list of links to sort through themselves. IBISWorld adds a layer of confidence to that experience: every data point comes from a human analyst, not a scraped web page or a model's best guess.
IBISWorld's industry data, financial benchmarks and risk scores are built and maintained by analysts who follow consistent methodologies across more than 50,000 industries. Bringing that research into Perplexity means users get IBISWorld's proprietary classifications and risk assessments exactly as they were built, with nothing invented or reinterpreted along the way.
“IBISWorld gives us a dependable way to bring verified, analyst-backed industry research into Perplexity as new data becomes available,” said Jeff Grimes, Head of Live Event Products at Perplexity. “For Perplexity, that means users researching a market or a company get accurate, sourced industry context far sooner than they could piecing it together on their own.”
Getting started
Get set up in three easy steps:
- Add MCP to your IBISWorld license.
- Connect IBISWorld's data to your account on the connector directory page.
- Sign in with your existing IBISWorld credentials. Your access stays gated exactly as it is on-platform.
To learn more about IBISWorld’s Perplexity connector, please contact leon.simmons@ibisworld.com.
