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Greeting Cards & Other Publishing in New Jersey

Author.Name IBISWorld United States Last Updated: April 2025 NAICS NJ51119

Greeting Cards & Other Publishing in New Jersey industry analysis

The Greeting Cards & Other Publishing industry in New Jersey is expected to decline an annualized -x.x% to $x.x million over the five years to 2025, while the national industry will likely decline at -x.x% during the same period. Industry establishments increased an annualized x.x% to xx locations. Industry employment has decreased an annualized -x.x% to xxx workers, while industry wages have decreased an annualized -x.x% to $x.x million.

Over the five years to 2030, the industry is expected to decline an annualized -x.x% to $x.x million, while the national industry is expected to decline -x.x%. Industry establishments are forecast to grow x% to xx locations. Industry employment is expected to decrease an annualized -x.x% to xxx workers, while industry wages are forecast to decrease -x% to $x.x million.

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About the Greeting Cards & Other Publishing in New Jersey Market Research Report

What’s Included in the Greeting Cards & Other Publishing in New Jersey Market Research Report

Definition of the Greeting Cards & Other Publishing in New Jersey?

This industry comprises publishers that primarily publish greeting cards in print or electronic form. Some companies also publish products such as postcards, calendars, coloring books, yearbooks and more. This industry excludes newspaper, magazine, book, directory, map, atlas, database and music publishers.

What’s included in the Greeting Cards & Other Publishing in New Jersey?

The Greeting Cards & Other Publishing in New Jersey includes greeting card publishing (single), greeting card publishing (boxset), consumer publishing, business, trade and professional publications, contract publishing, advertising space and digital and quick printing. Related terms covered in the Greeting Cards & Other Publishing in New Jersey industry report includes a way for a publisher to permit others to use the publisher's (owner's) designs or images on their products, while the owner keeps control of the copyright, a small calculator-size computer, often with a built-in diary application and other functions, such as an address book and calendar, a digital greeting card selected online (free or for a fee) that is sent to the recipient via e-mail, a mobile phone that offers advanced pc-like capabilities and a mobile device that functions as a personal information manager.

Industry Performance of the Greeting Cards & Other Publishing industry in New Jersey

Benchmark the Greeting Cards & Other Publishing in New Jersey industry performance with all NJ county and national performance.

Greeting Cards & Other Publishing in New Jersey

#4 in Highest Revenue 8.1% of state's GDP
Revenue (2025)
Annual Growth (2020-25)
Annual Growth (2025-30)

Greeting Cards & Other Publishing in the US


Revenue (2024)
Annual Growth (2019-24)
Annual Growth (2024-29)

For the full list of industry drivers, see report purchase options.

Key Drivers of the Greeting Cards & Other Publishing industry in New Jersey

See how key industry drivers, such as population, new business formation, per capita disposable income, print advertising expenditure, consumer spending and demand from gift shops and card stores are impacting Greeting Cards & Other Publishing in New Jersey

New Jersey Economic Indicators

Population
New Business Formation
Per Capita Disposable Income

View more economic information in NJ State Economic profile

US Key External Drivers

Print advertising expenditure
Consumer spending
Demand from gift shops and card stores

For the full list of industry drivers, see report purchase options.

County Data of the Greeting Cards & Other Publishing industry in New Jersey

Access proprietary data on county in the Greeting Cards & Other Publishing in New Jersey, such as Middlesex County, Bergen County and Mercer County. Data includes figures on revenue, establishments, employees and wages by counties.

Key Statistics of the Greeting Cards & Other Publishing industry in New Jersey

Download 18 years of historical data and 5 years of projected performance.

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Top Questions Answered in this Report

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What is the market size of the Greeting Cards & Other Publishing industry in New Jersey in 2025?

The market size of the Greeting Cards & Other Publishing industry in New Jersey is $461.6m in 2025.

How many businesses are there in the Greeting Cards & Other Publishing industry in New Jersey in 2025?

There are 19 businesses in the Greeting Cards & Other Publishing industry in New Jersey, which has been growing at an average annual rate of 3.5% from 2020 to 2025.

Has the Greeting Cards & Other Publishing industry in New Jersey grown or declined over the past 5 years?

The market size of the Greeting Cards & Other Publishing industry in New Jersey has been declining at an average annual rate of -4.7% from 2020 to 2025.

How many employees in the Greeting Cards & Other Publishing industry in New Jersey in 2025?

There are 111 employees in the Greeting Cards & Other Publishing industry in New Jersey, which has been declining at an average annual rate of -5.5% from 2020 to 2025.