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Press Release Services Procurement Research Report | Published: Feb 2017

Helping businesses make better purchasing decisions, faster

Press Release Services: Procurement Research Report Highlights

Benchmark Price RFP/RFQ/Negotiation Questions
3-year Price Forecast Supply Chain Analysis
Supplier Intelligence Sample Buyer Decision Scorecard
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IBISWorld’s Press Release Services Procurement Research Report helps simplify the purchasing process. This report provides tools such as pricing trends and forecasts, supplier benchmarks and negotiation questions to help you work with internal stakeholders and executives to manage the procurement process for your company. With this information, your company will be able to make credible and knowledgeable decisions regarding purchasing Press Release Services.

Report Snapshot
Price Forecast & Benchmarking
Benchmark Price
Benchmark Price
Price Change 14-17
IBISWorld Buyer
Power Score
Profit Benchmark
Profit Benchmark
Price Change 17-20
Price Change
Press Release Services - Recent Price Trend

Average prices for press release services have been increasing at an estimated average rate of 1.6% each year from 2017 to 2020. Higher purchase costs and rising demand have fostered price growth; however, falling wage costs and moderate competition have tempered price increases.Press release service prices have been growing in part due to suppliers' rising input costs, particularly their... purchase to read more

Press Release Services - Total Cost of Ownership

Without a press release, buyers have nothing to distribute. For this reason, the cost of writing a press release is the main ancillary expense for buyers of press release services. The cost of hiring someone to write a press release ranges from $80 to $1,000 per release, but averages about $315 per release on average. This expense equals 90.0% of the current purchase price for press release... purchase to read more


About This ReportRelated ReportsTable of Contents

This report is intended to assist buyers of press release services, which are also called news wires or wire services. Providers typically operate distribution platforms, through which they create and optimize customized news content that enables buyers to easily distribute proprietary news to a general or targeted audience. Such platforms also include tracking capabilities that allow buyers to measure and evaluate audience reach. Press release writing services, advertising agency services and public relations services are not included in this report.

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