Industry Statistics and Rankings
How does this industry perform in Portugal compared to Europe?
Country Benchmarking
Industry Data Portugal
Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.
Revenue
#12 In EuropeBusiness
#9 In EuropeEmployees
#8 In EuropeWages
#12 In EuropeRevenue in Europe’s Convention and Trade Show Organisations industry is anticipated to drop at a compound annual rate of 7.2% to €30.4 billion over the five years through 2024. The sink in revenue over the period is predominantly due to the significant damage the COVID-19 outbreak inflicted on the sector, as convention and trade show organisations were shut down temporarily or operated at limited capacity. The industry has weathered unfavourable economic headwinds since the COVID-19 outbreak, as inflationary pressures hit the Eurozone, limiting significant investment into new projects, compounded by lacklustre business sentiment. As a result, convention and trade show organisations' revenue is set to decline by 1.5% in 2024. The industry's key clientele is the commercial enterprises whose participation in events like trade shows and conventions mainly depends on their economic outlook. Private individuals are more likely to attend events during a positive consumer climate. This directly influences the appeal for companies to showcase themselves as exhibitors at trade shows. Inflationary pressures are set to ease over 2024, with promising signs in the latter end of 2023 strengthening business and consumer sentiment to the benefit of the industry.
Enterprises
Number of businesses in 2024
Biggest companies in the Convention & Trade Fair Planning in Portugal
| Company | Market Share (%)
2024 | Revenue (€m)
2024 | Profit (€m)
2024 | Profit Margin (%)
2024 |
|---|
There are no companies that hold a large enough market share in the Convention & Trade Fair Planning in Portugal industry for IBISWorld to include in this product.
Top Questions Answered in this Report
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What is the market size of the Convention & Trade Fair Planning industry in Portugal in 2024?
The market size of the Convention & Trade Fair Planning industry in Portugal is €484.8m in 2024.
How many businesses are there in the Convention & Trade Fair Planning in Portugal industry in 2024?
There are 2,384 businesses in the Convention & Trade Fair Planning industry in Portugal, which has grown at a CAGR of 5.6 % between 2019 and 2024.
Has the Convention & Trade Fair Planning industry in Portugal grown or declined over the past 5 years?
The market size of the Convention & Trade Fair Planning industry in Portugal has been growing at a CAGR of 1.4 % between 2019 and 2024.
What is the forecast growth of the Convention & Trade Fair Planning industry in Portugal over the next 5 years?
Over the next five years, the Convention & Trade Fair Planning industry in Portugal is expected to grow.
What does the Convention & Trade Fair Planning in Portugal include?
Trade shows and Professionally motivated events are part of the Convention & Trade Fair Planning industry.
How competitive is the Convention & Trade Fair Planning industry in Portugal?
The level of competition is high and steady in the Convention & Trade Fair Planning industry in Portugal.
Related Industries
This industry is covered in 37 countries
Domestic industries
Competitors
Complementors
- Advertising Agencies in Portugal
- Natural Science & Engineering Research in Portugal
- Market Research & Public Opinion Polling in Portugal
- Travel Agencies in Portugal
- Call Centres in Portugal
Table of Contents
About this industry
Industry definition
The industry involves promoting, organising and implementing large-scale events, including trade fairs, congresses, conferences, meetings or motivational speaker events. Some of the industry players also provide staff for the event spaces.
Related Terms
CONGRESS CONFERENCE EXHIBITIONWhat's included in this industry?
Trade showsProfessionally motivated eventsConvention showsCompanies
Industry Code
823 - Organization of conventions and trade shows in Portugal
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Performance
Revenue Highlights
Trends
- Revenue
- 2024 Revenue Growth
- Revenue Volatility
Employment Highlights
Trends
- Employees
- Employees per Business
- Revenue per Employee
Business Highlights
Trends
- Businesses
- Employees per Business
- Revenue per Business
Profit Highlights
Trends
- Total Profit
- Profit Margin
- Profit per Business
Current Performance
Charts
- Revenue
- Employees
- Business
- Profit
Analysis
What's driving current industry performance in the Convention & Trade Fair Planning in Portugal industry?
Outlook
Analysis
What's driving the Convention & Trade Fair Planning in Portugal industry outlook?
Volatility
Analysis
What influences volatility in the Convention & Trade Fair Planning in Portugal industry?
Charts
- Industry Volatility vs. Revenue Growth Matrix
Life Cycle
Analysis
What determines the industry life cycle stage in the Convention & Trade Fair Planning in Portugal industry?
Charts
- Industry Life Cycle Matrix
Products and Markets
Highlights
Trends
- Largest Market
- Product Innovation
Key Takeaways
The industry generates most of its revenue by hosting trade shows. Trade fair organisers are among the largest suppliers worldwide and also attract many international exhibitors and visitors with their events.
Products and Services
Charts
- Products and Services Segmentation
Analysis
How are the Convention & Trade Fair Planning in Portugal industry's products and services performing?
Analysis
What are innovations in the Convention & Trade Fair Planning in Portugal industry's products and services?
Major Markets
Charts
- Major Market Segmentation
Analysis
What influences demand in the Convention & Trade Fair Planning in Portugal industry?
International Trade
Highlights
- Total Imports into Portugal
- Total Exports into Portugal
Heat maps
- Industry Concentration of Imports by Country
- Industry Concentration of Exports by Country
Data Tables
Value and annual change (%) included
- Number of Imports and Exports by European Country (2024)
Competitive Forces
Highlights
Trends
- Concentration
- Competition
- Barriers to Entry
- Substitutes
- Buyer Power
- Supplier Power
Key Takeaways
Fragmentation in the industry stems from low entry barriers. Simply put, it's easy and relatively inexpensive for new companies to step in and offer event planning services, leading to a wide array of planners competing for a market slice. This results in a landscape where no single player dominates and diversity thrives.
Supply Chain
Charts
Buyer and supply industries
Geographic Breakdown
Business Locations
Heat maps
- Share of Total Industry Establishments by Region (2024)
Data Tables
- Number of Establishments by Region (2024)
Charts
- Share of Establishments vs. Population of Each Region
Analysis
What regions are businesses in the Convention & Trade Fair Planning in Portugal located?
Companies
Data Tables
Top 0 companies by market share:
- Market share (2024)
- Revenue (2024)
- Profit (2024)
- Profit margin (2024)
External Environment
Highlights
Trends
- Regulation & Policy
- Assistance
Key Takeaways
There’s very little regulation affecting conference centres. The industry is not subject to industry-specific regulation. Otherwise, companies mostly have to worry about abiding by fire safety laws.
External Drivers
Analysis
What demographic and macroeconomic factors impact the Convention & Trade Fair Planning in Portugal industry?
Financial Benchmarks
Highlights
Trends
- Profit Margin
- Average Wage
- Largest Cost
Key Takeaways
Profit can fluctuate wildly. It’s mostly driven by economic conditions, which drives the level of demand for both conventions and trade shows.
Cost Structure
Charts
- Share of Economy vs. Investment Matrix
-
Industry Cost Structure Benchmarks:
- Marketing
- Depreciation
- Profit
- Purchases
- Wages
- Rent
- Utilities
- Other
Analysis
What trends impact cost in the Convention & Trade Fair Planning in Portugal industry?
Key Ratios
Data tables
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
- Revenue per Employee (2014-2029)
- Wages/Revenue (2014-2029)
- Employees per Establishment (2014-2029)
- Average Wage (2014-2029)
Country Benchmarks
European Leaders & Laggards
Data Tables
Top and boottom five countries listed for each:
- Revenue Growth (2024)
- Business Growth (2024)
- Job Growth (2024)
European Country Performance
Data Tables
Rankings available for 37 countries. Statistics ranked include:
- IVA/Revenue (2024)
- Imports/Demand (2024)
- Exports/Revenue (2024)
- Revenue per Employee (2024)
- Wages/Revenue (2024)
- Employees per Establishment (2024)
- Average Wage (2024)
Structural Comparison
Data Tables
Trends in 37 countries benchmarked against trends in Europe
- Concentration
- Competition
- Barriers to Entry
- Buyer Power
- Supplier Power
- Volatility
- Capital Intensity
- Innovation
- Life Cycle
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
Where does IBISWorld source its data?
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