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Fantasy Sports Services: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Fantasy Sports Services Market Research Report | NAICS OD4577 | Sep 2016

Touchdown: Rising sports popularity and internet usage will bode well for this rapidly growing industry

IBISWorld’s Fantasy Sports Services market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
Annual Growth
Industry Threats & Opportunities
  • Fantasy sports participation has risen with the spread of broadband and mobile connections
  • Industry growth has been underpinned by rising sports viewership and participation
  • Businesses will increase their ad purchases as their profit continues to recover
  • ... purchase to read more

Industry Analysis & Industry Trends

The Fantasy Sports Services industry is expanding quickly due to rising interest in fantasy sports, growth in the number of broadband and mobile connections, rising advertising expenditure and an increase in sports participation and viewership. Advertising and sponsorships on fantasy sports websites are one of the largest drivers of industry revenue. Internet ad spending has risen steadily as internet use increased, which has allowed industry revenue to convert rising website traffic into growing revenue. Increasing sports viewership and participation in sports has also supported industry growth. The industry will continue to grow over the next five years. This growth, albeit slower, will be partially due to expansion among new types of fantasy sports leagues, such as auto racing... ... purchase to read more

Industry Report - Industry Locations Chapter

Fantasy Sports Services companies can be located anywhere because their products are offered over the internet. As a result, industry establishments generally center on areas with high concentrations of software engineers, because software engineers are in high demand from all software developers. Secondarily, the ability to host a fantasy sports site from anywhere leads establishments to center around areas of high-density population.

The West region accounts for the largest share of the industry's establishments, at an estimated 26.2% of the total. Specifically, California is home to the California Institute of Technology, along with other notable universities. It .. ... purchase to read more

Additional Insights for the Fantasy Sports Services Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Fantasy Sports Services Industry are

  • Company's product is user/consumer friendly
  • Effective product promotion
  • Access to highly skilled workforce
  • IBISWorld analysts also discuss how external factors such as Percentage of services conducted online and Per capita disposable income in the Fantasy Sports Services industry impact industry performance... purchase to read more


    Industry ProductsRelated Reports

    What is the Fantasy Sports Services Industry?

    This industry develops software and markets an online platform for multiplayer fantasy sports. Fantasy sports are games where participants act as general managers to build teams that compete against other fantasy owners based on the statistics generated by real individual players or professional teams. The most common variation converts statistical performance into points that are compiled and totaled according to a roster selected by a manager that makes up a fantasy team.

    Industry Products
    Fantasy football (National Football League)Fantasy baseball (Major League Baseball)Fantasy auto racingFantasy basketball (National Basketball Association)Fantasy golfFantasy college footballFantasy hockeyOther fantasy sports
    Industry Activities
    Development of fantasy sports products for web browsersDevelopment of fantasy sports products for mobile phonesDevelopment of fantasy sports products for tablet computers

    Table of Contents
    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Percentage of services conducted online
  • Per capita disposable income
  • Time spent on leisure and sports
  • Total advertising expenditure
  • Number of mobile internet connections
  • Current Performance
  • Advertising sponsors growth
  • Rising interest in fantasy sports
  • Technology supports growth
  • Expanding landscape and profit
  • Chart: Revenue Growth
  • Industry Outlook
  • Table: Fantasy Sports Services Industry Revenue Outlook
  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Fantasy Sports Services Industry Lifecycle vs The Economy
  • Products & Markets
    Supply Chains
  • Key Buying Industries
  • Consumers
  • Key Selling Industries
  • Computer Manufacturing
  • Internet Service Providers
  • Sports Franchises
  • Products & Services
  • Fantasy football (National Football League)
  • Fantasy baseball (Major League Baseball)
  • Fantasy auto racing
  • Fantasy basketball (National Basketball Association)
  • Fantasy college football
  • Fantasy hockey
  • Fantasy golf
  • Other fantasy sports
  • Chart: Fantasy Sports Services Industry Products and Services Segmentation
  • Demand Determinants
    Major Markets
  • Consumers aged 25 to 34
  • Consumers aged 35 to 44
  • Consumers 24 and under
  • Consumers aged 45 to 54
  • Consumers aged 55 to 64
  • Consumers aged 65 and over
  • Chart: Major Market Segmentation for the Fantasy Sports Services Industry
  • International Trade
    Business Locations
  • Chart: Business Locations by State
  • Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Fantasy Sports Services
  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Fantasy Sports Services Industry
  • Industry Globalization
    Major Companies
    Yahoo! Inc.
    CBS Corporation
  • Table: Yahoo! Inc. - financial performance
  • Table: ESPN - financial performance
  • Table: CBS Corporation - financial performance
  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Fantasy Sports Services Industry
  • Chart: Tools of the Trade: Growth Strategies for Success
  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth
  • Regulation & Policy
    Industry Assistance
    Key Statistics
  • Table: Industry Data for the Fantasy Sports Services Industry
  • Includes:
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • Number of broadband connections (2007-2021)
  • Table: Annual Percentage Change for Key Industry Data
  • Table: Key Ratios for Industry Key Data
  • Jargon & Glossary
    Mobile Phone Application (App)
  • Downloadable software for mobile phone operating systems.
  • Server
  • A physical computer dedicated to serving the requests of other computers on the network.
  • Text Message
  • An all-text message sent to a mobile phone over a phone network.

  • Why Buy this Report?
    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Fantasy Sports Services:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Fantasy Sports Services market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Fantasy Sports Services, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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