New message: Greater internet use and ad spending will drive industry growth

IBISWorld’s industry research report on Webmail Providers provides up-to-date sales and market data, allowing you to identify the product and customer segments driving revenue growth. The report identifies the leading companies in the industry, and offers strategic analysis of the key factors influencing the market. Our data forecasts are accompanied by full analysis to illustrate how the market is responding to dominant and emerging trends.


Industry Threats & Opportunities

  • Skyrocketing broadband connectivity is driving individuals’ use of webmail
  • Advertisers have increasingly allocated resources toward lower-cost online advertising
  • More businesses are expected to allocate their advertising budgets to internet-based marketing

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    Industry Analysis & Industry Trends

    The Webmail Providers industry has fared well over the five years to 2016 in line with the rising prominence and accessibility of internet-based services and increased advertising budgets resulting from general economic strengthening. Over the period, businesses continued to experience mounting demand for establishing internet presence via advertising. Meanwhile, a skyrocketing number of broadband connections continued to drive individuals' use of webmail accounts and related services. Over the five years to 2021, advertisers are expected to continue using online advertising platforms. With proper analytics software installed, marketers can track which terms, ads and webmail providers are the most effective, allowing for incremental improvements in advertising campaigns...

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    Industry Report - Industry Analysis Chapter

    Operators in the Webmail Providers industry develop and maintain free and subscription-based webmail services, also known as web-based e-mail. Industry operators may also provide additional services, including data storage space, a web-based office suite and calendars, to attract and capture an additional share of the market. However, webmail providers only offer desktop browser-based service.

    Overarching trends like the continuous move of businesses online and resulting expansion in internet marketing have helped the industry grow over the past five years. Advertisers have moved more toward the quantitatively complex and increasingly popular online advertising space, to the detriment of traditional media. Add..

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    Additional Insights for the Webmail Providers Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Webmail Providers Industry are

  • Ability to quickly adopt new technology
  • Strong branding
  • Highly skilled workforce
  • IBISWorld analysts also discuss how external factors such as Total advertising expenditure and Number of mobile internet connections in the Webmail Providers industry impact industry performance..

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    Industry Products

    What is the Webmail Providers Industry?

    Webmail providers develop and maintain webmail services. Practically every webmail provider offers e-mail access using a webmail client, and many of them also offer e-mail access by a desktop e-mail client using standard e-mail protocols. This industry includes both free and subscription-based (paid) webmail services. This industry excludes email usage via mobile devices.

    Industry Products
    Product promotion
    Promos and vouchers
    Special offers
    Other ads
    Subscriptions (paid webmail services)
    Industry Activities
    Develop and maintain webmail services
    Offer e-mail access
    Offer advertising space

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Total advertising expenditure
  • Number of mobile internet connections
  • Percentage of services conducted online
  • Consumer spending

  • Current Performance
  • The proliferation of online advertising
  • Heavy concentration and mounting competition
  • Chart: Revenue Growth

  • Industry Outlook
  • Mobile developments
  • Industry landscape
  • Table: Webmail Providers Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Webmail Providers Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Advertising Agencies
  • Consumers

  • Key Selling Industries
  • Computer Manufacturing
  • Intellectual Property Licensing
  • Operating Systems & Productivity Software Publishing

  • Products & Services
  • Special offers
  • Promos and vouchers
  • Product promotion
  • Newsletters
  • Subscriptions (paid webmail services)
  • Other ads
  • Chart: Webmail Providers Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Business accounts
  • Consumers aged 65 or older
  • Consumers aged 45-64
  • Consumers aged 25-44
  • Consumers aged 24 or younger
  • Chart: Major Market Segmentation for the Webmail Providers Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Depreciation
  • Marketing, rent and utilities and other costs
  • Chart: Cost Structure Benchmarking – Sector vs Webmail Providers

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Webmail Providers Industry

  • Industry Globalization
    Major Companies
    Alphabet Inc.Microsoft CorporationYahoo! Inc.AOL
  • Table: Alphabet Inc. - financial performance
  • Table: Microsoft Corporation - financial performance
  • Table: Yahoo! Inc. - financial performance
  • Table: AOL - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Webmail Providers Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Webmail Providers Industry
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • No. of broadband connections (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Information Technology (It)
  • The acquisition, processing, storage and dissemination of vocal, pictorial, textual and numerical information by microelectronics-based computing and telecommunications.
  • Online Service Provider
  • An online service provider includes a long list of providers that offer services online, and includes internet service providers, email providers, and search engines.
  • Web-Based Email
  • Web-based email is an email client that is a web application that is accessed via a web browser.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Webmail Providers:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Webmail Providers market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Webmail Providers, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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