IBISWorld’s Industry Market Report on Pretzel Stores is a comprehensive guide to market size and growth prospects. Ensure due diligence in your research with our strategic analysis of the factors influencing companies, including new product developments; economic, lifestyle and demographic influences; distribution and supply chain factors; and pricing issues.


Industry Analysis & Industry Trends

The Pretzel Stores industry has experienced strong growth over the five years to 2014. As a result of increases in consumer spending and demand for inexpensive treats, industry operators have capitalized on this demand by introducing new product offerings and offering twists on the original snack. An increase in the range of product offerings has also helped industry operators differentiate themselves from competitors in an increasingly saturated market. As a result, industry operators will continue to expand franchise operations abroad over the next five years to capitalize on markets that are still in their infancy.

What is the Pretzel Stores industry?

This industry is composed of establishments that prepare or serve pretzels for immediate consumption. These establishments may also sell nonalcoholic beverages and other related products, such as hot dogs wrapped in pretzel dough. This industry does not include street vendors that sell pretzels (see IBISWorld report 72233 Street Vendors) or stores that retail pretzels not baked on the premises and not for immediate consumption (see report 44529 Specialty Food Stores).

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Industry Products

Major products in this industry
Traditional pretzels
Other pretzels

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary
Why buy this report?

IBISWorld industry market research reports enable you to:
  • Find out about key industry trends
  • Identify threats and opportunities
  • Inform your decisions for marketing, strategy and planning
  • Quickly build competitive intelligence
This report on Pretzel Stores:
  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
The Pretzel Stores market research report includes:
  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Pretzel Stores, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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