Playing field: Spending on industry products is up, but online competition may threaten future industry growth

The Licensed Sports Apparel Stores industry includes brick-and-mortar establishments that sell apparel that has been granted specific permission for retail sale. These products comprise goods from major apparel brands that have received explicit consent from sports leagues and colleges to replicate player names, team logos and league patches onto consumer apparel products. The industry has performed consistently well over the past five years, as disposable income levels have increased. The US economy has shown signs of improvement that have all contributed to steady industry growth. The Consumer Confidence Index, which is a proxy that illustrates the likelihood of continued consumer expenditures, is anticipated to increase over the five years to 2018...purchase to read more.

Industry Statistics & Market Size
Revenue
$8bn
Annual Growth 13-18
2.9%
Forecast Growth 18-23
Profit
Employment
75,827
Businesses
15,506

Industry Threats & Opportunities

  • Online retail and big-box retailers may threaten the industry’s recent growth
  • The presence of internet retail has slowed overall brick-and-mortar location expansion
  • The major areas of market growth for the industry will likely be among younger consumers
  • Industry Report - Industry Products Chapter

    The Licensed Sports Apparel Stores industry retails many different products, including jerseys, sweatshirts, bottoms, t-shirts, hats and many accessories. These products are branded with team logos from the National Football League (NFL), National Basketball Association (NBA), Major League Baseball (MLB) and National Hockey League (NHL). Recently, demand for collegiate athletic apparel has increased substantially, supplanting the NFL as the largest revenue generator for this industry.College athletic apparelIn 2018, sales of college athletic apparel are expected to account for 27.1% of industry revenue. Inc...purchase to read more.

    Additional Insights for the Licensed Sports Apparel Stores Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Licensed Sports Apparel Stores Industry are

  • Attractive product presentation
  • Management of seasonal production
  • Prompt delivery to market
  • IBISWorld analysts also discuss how external factors such as Number of broadband connections and Participation in sports in the Licensed Sports Apparel Stores industry impact industry performance..

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    What's in this report

    What is the Licensed Sports Apparel Stores Industry?

    This industry sells licensed sports apparel, accessories and collectibles. Retailers must obtain a license from professional leagues and sporting associations to sell branded sports apparel and accessories. The industry does not include online sales of licensed sports apparel or products purchased through big-box retailers and department stores.

    Industry Products
  • NFL apparel
  • MLB apparel
  • NBA apparel
  • NHL apparel
  • College athletic apparel
  • Industry Activities
  • Retailing licensed men's shoes and sports apparel
  • Retailing licensed women's shoes and sports apparel
  • Retailing licensed children's shoes and sports apparel
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Number of broadband connections
  • Participation in sports
  • Number of adolescents aged 10 to 19
  • Consumer Confidence Index
  • Per capita disposable income

  • Current Performance
  • The growing playing field
  • The fans
  • Chart: Revenue Growth

  • Industry Outlook
  • Demand grows
  • Competition intensifies
  • Table: Licensed Sports Apparel Stores Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Licensed Sports Apparel Stores Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Men's & Boys' Apparel Wholesaling
  • Women's & Children's Apparel Wholesaling

  • Products & Services
  • College athletic apparel
  • MLB apparel
  • NFL apparel
  • NBA apparel
  • NHL apparel
  • Other
  • Chart: Licensed Sports Apparel Stores Industry Products and Services Segmentation

  • Demand Determinants
  • Participation rates
  • Popularity of professional and college sports teams
  • Online and e-commerce activities

  • Major Markets
  • Consumers aged 18-44
  • Consumers aged 45-64
  • Consumers aged 65 and older
  • Other markets
  • Chart: Major Market Segmentation for the Licensed Sports Apparel Stores Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesRent, utilities and other costs
  • Chart: Cost Structure Benchmarking – Sector vs Licensed Sports Apparel Stores

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Licensed Sports Apparel Stores Industry

  • Industry Globalization
    Dick's Sporting Goods Inc., Foot Locker Retail Inc.,
  • Table: Dick's Sporting Goods Inc. - financial performance
  • Table: Foot Locker Retail Inc. - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Licensed Sports Apparel Stores Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Licensed Sports Apparel Stores Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)
  • Participation in Sports (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Big-Box Retailer
  • A retail store that is differentiated by its sheer size and large range of products, including electronics, household goods and other consumer products.
  • Brick-And-Mortar
  • A store that has a physical presence and location, as opposed to an online retailer.
  • Sports Participation Rate
  • The number of consumers participating in regular physical activity as a share of the total population.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Industry Market Report on Licensed Sports Apparel Stores is a comprehensive guide to market size and growth prospects. Ensure due diligence in your research with our strategic analysis of the factors influencing companies, including new product developments; economic, lifestyle and demographic influences; distribution and supply chain factors; and pricing issues.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Licensed Sports Apparel Stores:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Licensed Sports Apparel Stores market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Licensed Sports Apparel Stores, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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