Overview

IBISWorld’s industry research report on Market Research in New York can be used to help you understand the industry’s market size, growth potential and major companies. Five-year forecasts provide insight into the industry’s prospects, so you can make decisions with confidence. This information is perfectly suited to informing your business plans, pitch books, benchmarking and SWOT analysis.

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Industry Analysis & Industry Trends

The Market Research industry experienced slow but steady growth over the past five years. As corporate profit rapidly rose in 2010, businesses emerged from their cost-conscious slump and began to develop new products, increasing their investment in market research to attract new customers. Over the next five years, changes in media consumption and the growing use of social media will revolutionize traditional methods of conducting market research. As the industry's major players pursue this growth opportunity, industry revenue growth is expected to accelerate...

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What is the Market Research in New York industry?

Companies in this industry systematically gather, record, tabulate and present marketing and public opinion data. Examples of industry services include political polling, sampling and statistical services, broadcast media rating services and market analysis services. Operators that conduct experimental or

scientific research in fields such as economics or engineering are not included in this industry...

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Industry Products

Major products in this industry
Broadcast media rating
Marketing analysis or research
Opinion research
Political opinion polling
Public opinion polling
Statistical sampling
 

Table of Contents

About this Industry

Industry Definition
Main Activities
Similar Industries
Additional Resources

Industry at a Glance

Industry Performance

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

Products & Markets

Supply Chain
Products & Services
Major Markets
Business Locations

Competitive Landscape

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry

Major Companies

Operating Conditions

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

Key Statistics

Industry Data
Annual Change
Key Ratios

Jargon & Glossary

Why buy this report?

IBISWorld industry market research reports enable you to:
  • Find out about key industry trends
  • Identify threats and opportunities
  • Inform your decisions for marketing, strategy and planning
  • Quickly build competitive intelligence
This report on Market Research in New York:
  • Provides Market Size information to assist with planning and strategic decisions.
  • Includes the necessary information to perform SWOT, PEST and STEER analysis.
  • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
  • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
The Market Research in New York market research report includes:
  • Historical data and analysis for the key drivers of this industry
  • A five-year forecast of the market and noted trends
  • Detailed research and segmentation for the main products and markets
  • An assessment of the competitive landscape and market shares for major companies
  • And of course, much more

IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Market Research in New York, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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