Gobbled up: The price of poultry meat is projected to rise slightly moving forward, enabling industry revenue to grow

Similar to most of the agricultural sector, the Chicken and Turkey Meat Production industry exhibits a high degree of volatility. Positive trends in demand-side variables and near-constant demand from poultry processors have been outweighed by declines in the price of poultry meat over the five years to 2018, which has caused revenue to decline during the period. However, increased demand for chicken as a substitute for other meats has also helped drive some growth. In addition, increasing health consciousness among US consumers has boosted consumption of white meat in general. Over the five years to 2023, conditions for the industry are expected to remain relatively consistent...purchase to read more.

Industry Statistics & Market Size
Revenue
$34bn
Annual Growth 13-18
-2.3%
Forecast Growth 18-23
Profit
Employment
54,432
Businesses
43,688
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • The price of poultry meat began to decline significantly as the price of feed plummeted
  • Many farmers had little choice but to combat adverse conditions through consolidation
  • The poultry industry is anticipated to continue to capitalize on Americans’ health concerns
  • Industry Report - Industry SWOT Analysis Chapter

    The Chicken and Turkey Meat Production industry is in the mature phase of its life cycle. An industry displays mature characteristics when market saturation limits the industry's growth opportunities and enterprise numbers decrease. Chicken and turkey farming is a common agricultural pursuit that has changed relatively little over the past few decades. The industry's contribution to the overall US economy, measured by industry value-added (IVA), is forecast to decline at an annualized rate of 0.4% over the 10 years to 2023. In comparison, US GDP growth is expected to grow at an annualized rate of 2.2%. How...purchase to read more.

    Additional Insights for the Chicken & Turkey Meat Production Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Chicken & Turkey Meat Production Industry are

  • Contracts with poultry processors
  • Effective quality control
  • Superior financial management and debt management
  • IBISWorld analysts also discuss how external factors such as Per capita poultry consumption and Demand from meat, beef and poultry processing in the Chicken & Turkey Meat Production industry impact industry performance..

    shopping_cartPURCHASE OPTIONS

    What's in this report

    What is the Chicken & Turkey Meat Production Industry?

    This industry includes farms that raise chickens and turkeys for meat production. Downstream meat processors and food producers supply farmers with chicks, feed and payment, according to contractual agreements. Farmers provide growing facilities, animal care and agricultural expertise. Revenue is recorded in the final prices that farmers receive per average weight of a live animal. This industry excludes chicken egg production, poultry hatcheries and other poultry production.

    Industry Products
  • Large broiler chickens
  • Small broiler chickens
  • Organic operations
  • Turkeys
  • Industry Activities
  • Chicken production (except egg laying)
  • Broiler chicken production
  • Roaster chicken production
  • Fryer chicken production
  • Turkey production
  • Cornish hen production
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Per capita poultry consumption
  • Demand from meat, beef and poultry processing
  • Price of poultry meat
  • Price of feed

  • Current Performance
  • Price and profit
  • Industry consolidation
  • International trade
  • Chart: Revenue Growth

  • Industry Outlook
  • Public appeal
  • Increasing profit
  • International outlook
  • Table: Chicken & Turkey Meat Production Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Chicken & Turkey Meat Production Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Meat, Beef & Poultry Processing
  • Supermarkets & Grocery Stores
  • Accommodation and Food Services

  • Key Selling Industries
  • Animal Food Production
  • Steam & Air-Conditioning Supply
  • Tractors & Agricultural Machinery Manufacturing
  • Veterinary Services

  • Products & Services
  • Large broiler chickens
  • Small broiler chickens
  • Turkeys
  • Organic operations
  • Chart: Chicken & Turkey Meat Production Industry Products and Services Segmentation

  • Demand Determinants
  • Price points
  • Lifestyle factors
  • Population Growth

  • Major Markets
  • Processors
  • Grocery stores
  • Fast food and commercial food services
  • Exports and other
  • Chart: Major Market Segmentation for the Chicken & Turkey Meat Production Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Rent and utilities
  • Depreciation, wages and other
  • Chart: Cost Structure Benchmarking – Sector vs Chicken & Turkey Meat Production

  • Basis of Competition
  • Internal
  • External

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Chicken & Turkey Meat Production Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Chicken & Turkey Meat Production Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Chicken & Turkey Meat Production Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Exports (2009-2023)
  • Imports (2009-2023)
  • Wages (2009-2023)
  • Per capita poultry consumption (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Table: Industry Financial Ratios
    Broiler
  • A chicken or other bird genetically suited for large-scale meat production and weighing up to two and a half pounds dressed.
  • Fryer
  • A young chicken weighing between two and a half and four pounds.
  • Poult
  • Young domestic fowls like chicken and turkey, raised on farms for their eggs or meat; can also refer to young turkeys.
  • Roaster
  • A young domestic fowl suited for table use and weighing more than four pounds.
  • What Our Customers Say

    Why buy this report?

    The Chicken & Turkey Meat Production industry market report contains strategic analysis of the key drivers influencing the industry. Save hours of time on research and prospecting using IBISWorld’s standardized, up-to-date reports on thousands of industries. Our industry research provides growth and profit forecasts for a five-year outlook period, presented in a clear and user-friendly format.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Chicken & Turkey Meat Production:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Chicken & Turkey Meat Production market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Chicken & Turkey Meat Production, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

    Contact Us

    Want to speak to a representative? Call us.

    clear