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Australia / Press Releases
IBISWorld reveals premium chocolatiers set to enjoy higher demand

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by Bao Vuong
Mar 26 2018
  • Consumer spending on chocolate this Easter is expected to total close to $210 million in 2018, representing over $10 per capita.
  • Growing premiumisation trends are expected to lead to a growing portion of Easter chocolate sales to be attributed to premium chocolate brands and varieties, such as Lindt and Haigh’s.
  • However, consumer health consciousness has increased over the past five years, and this is anticipated to lower overall chocolate consumption and hamper sales of chocolate during Easter.
  • The majority of chocolate brought by Australian consumers this Easter is projected to be from the major supermarkets, which include Coles, Woolworths and Aldi.


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Kim Do

Strategic Media Advisor – IBISWorld Pty Ltd
Tel: (03) 9906 3641 Mobile: 0422 773 995