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Product Promotion Services Procurement Research Report | Published: Mar 2015

Helping businesses make better purchasing decisions, faster

Product Promotion Services: Procurement Research Report Highlights

Benchmark Price RFP/RFQ/Negotiation Questions
3-year Price Forecast Supply Chain Analysis
Supplier Intelligence Sample Buyer Decision Scorecard
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IBISWorld’s Product Promotion Services Procurement Research Report is a comprehensive guide to purchasing Product Promotion Services. This report offers strategic analysis of the factors influencing purchasing decisions, including price trends and three-year forecasts, input costs and demand factors, along with key suppliers and an analysis of the extended supply chain. Armed with the right procurement intelligence, your company will be able to make educated purchasing decisions.

Report Snapshot
Price Forecast & Benchmarking
Benchmark Price
Benchmark Price
Price Change 11-14
IBISWorld Buyer
Power Score
X.X
Profit Benchmark
Profit Benchmark
Price Change 14-17
Price Change
Product Promotion Services - Recent Price Trend

From 2011 to 2014, the average price of product promotion services is expected to rise at an annualized rate of 1.1%. Although prices are increasing, the pricing environment overall is favorable for buyers, because increases have been slight. Volatility has also remained low, benefiting buyers by protecting them from extreme price fluctuations and allowing them to more easily predict... purchase to read more

Product Promotion Services - Total Cost of Ownership

The total cost of ownership for product promotion services is low because most expenses are included in the purchase price of the service. For example, the price of the service will include the costs of paying the demonstrator, compensating for the demonstrator's travel, the purchase price of the products to be samples and more. However, there are two possible exceptions: marketing collateral and... purchase to read more

 


About This ReportRelated ReportsTable of Contents

This report is intended to assist buyers of product promotion and field marketing services. Service providers are contracted to deploy representatives to various locations to interact with potential customers by offering product samples, promotional products or brand literature with the goals of creating product awareness, gaining new customers and building brand loyalty. Locations for promotions can include conferences, events, concerts, bars, shopping malls, retail stores and more. This report does not cover other types of marketing services such as advertising or media placement.



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