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Product Promotion Services Procurement Research Report | Published: Mar 2015

Helping businesses make better purchasing decisions, faster

Product Promotion Services: Procurement Research Report Highlights

Benchmark Price RFP/RFQ/Negotiation Questions
3-year Price Forecast Supply Chain Analysis
Supplier Intelligence Sample Buyer Decision Scorecard
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If your company is looking to save time and money during the initial stages of the buying process, IBISWorld’s Product Promotion Services procurement research will provide you with the tools necessary to do just that. This report breaks down the data and analysis behind buying Product Promotion Services, such as pricing dynamics, supply chain risks and external demand drivers. Your company will also gain expert negotiation tactics to help gain leverage when working with suppliers.

Report Snapshot
Price Forecast & Benchmarking
Benchmark Price
Benchmark Price
Price Change 11-14
IBISWorld Buyer
Power Score
X.X
Profit Benchmark
Profit Benchmark
Price Change 14-17
Price Change
Product Promotion Services - Recent Price Trend

From 2010 to 2013, the average price of product promotion services rose 1.1% annually on average. Despite the fact that prices have been increasing, the pricing environment is overall favorable for buyers, because increases have been slight. Volatility also remained low, benefiting buyers by protecting them from extreme price fluctuations and allowing them to more easily predict and budget for... purchase to read more

Product Promotion Services - Total Cost of Ownership

The total cost of ownership for product promotion services is low because most expenses are included in the purchase price of the service. For example, the price of the service will include the costs of paying the demonstrator, compensating for the demonstrator's travel, the purchase price of the products to be samples and more. However, there are two possible exceptions: marketing collateral and... purchase to read more

 


About This ReportRelated ReportsTable of Contents

This report is intended to assist buyers of product promotion and field marketing services. Service providers are contracted to deploy representatives to various locations to interact with potential customers by offering product samples, promotional products or brand literature with the goals of creating product awareness, gaining new customers and building brand loyalty. Locations for promotions can include conferences, events, concerts, bars, shopping malls, retail stores and more. This report does not cover other types of marketing services such as advertising or media placement.



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