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Integrated Advertising Services Procurement Research Report | Published: Jun 2015

Helping businesses make better purchasing decisions, faster

Integrated Advertising Services: Procurement Research Report Highlights

Benchmark Price RFP/RFQ/Negotiation Questions
3-year Price Forecast Supply Chain Analysis
Supplier Intelligence Sample Buyer Decision Scorecard
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IBISWorld’s Integrated Advertising Services Procurement Research Report is a comprehensive guide to purchasing Integrated Advertising Services. This report offers strategic analysis of the factors influencing purchasing decisions, including price trends and three-year forecasts, input costs and demand factors, along with key suppliers and an analysis of the extended supply chain. Armed with the right procurement intelligence, your company will be able to make educated purchasing decisions.

Report Snapshot
Price Forecast & Benchmarking
Benchmark Price
Benchmark Price
Price Change 12-15
IBISWorld Buyer
Power Score
X.X
Profit Benchmark
Profit Benchmark
Price Change 15-18
Price Change
Integrated Advertising Services - Recent Price Trend

Integrated advertising service prices have been increasing at an estimated annualized rate of 1.4% in the three years to 2014. Input cost growth is one of the factors that has contributed to price increases. In particular, overhead costs such as the cost of office space rental and transportation have risen. Suppliers have passed these increased expenses onto buyers in the form of higher... purchase to read more

Integrated Advertising Services - Total Cost of Ownership

There is a high total cost of ownership for integrated advertising services, which indicates that buyers typically pay additional costs for their services exceeding 100.0% of the purchase price of the service. Media expenses are the primary ancillary charge plaguing buyers. When working with an advertising agency, buyers must separately pay for the media that the agency buys on their behalf... purchase to read more

 


About This ReportRelated ReportsTable of Contents

This report is intended to assist buyers of integrated advertising services. Advertising agencies included in this report are generally one-stop shops for companies looking to develop and implement advertising campaigns in a variety of media, from basic conceptualization and design to media placement.



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