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Billboard Advertising Procurement Research Report | Published: Apr 2014

Helping businesses make better purchasing decisions, faster

Billboard Advertising: Procurement Research Report Highlights

Benchmark Price RFP/RFQ/Negotiation Questions
3-year Price Forecast Supply Chain Analysis
Supplier Intelligence Sample Buyer Decision Scorecard
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If your company is looking to save time and money during the initial stages of the buying process, IBISWorld’s Billboard Advertising procurement research will provide you with the tools necessary to do just that. This report breaks down the data and analysis behind buying Billboard Advertising, such as pricing dynamics, supply chain risks and external demand drivers. Your company will also gain expert negotiation tactics to help gain leverage when working with suppliers.

Report Snapshot
Price Forecast & Benchmarking
Benchmark Price
Benchmark Price
Price Change 10-13
IBISWorld Buyer
Power Score
X.X
Profit Benchmark
Profit Benchmark
Price Change 10-13
Price Change
Billboard Advertising - Recent Price Trend

The price of billboard advertising is estimated to rise at an annualized rate of 1.2% in the three years to 2013. Although price increases have been small so far, they still lead to increased costs for buyers. A buyer seeking a low price would be advised to secure a price now, rather than waiting.Price increases are largely the result of increased consumer demand, which causes... purchase to read more

Billboard Advertising - Total Cost of Ownership

There are few hidden costs for billboard advertising services that buyers will need to pay. Most costs including set up, lighting and repairs, are included in the purchase price of the product. The most common additional cost is buying design services for the billboard advertisement because these services are not typically provided by the supplier. The price for the design of a single billboard... purchase to read more

 


About This ReportRelated ReportsTable of Contents

This report is intended to assist buyers of billboard advertising. Billboard advertising refers to the use of a large outdoor board to convey a promotional message. Types of boards falling under this designation include bulletin billboards, digital billboards, poster billboards, wall displays and spectaculars. Suppliers of billboard advertising vary from large-scale national media companies to small-scale, localized firms. This report does not include magazine advertising, newspaper advertising, coupon advertising or transit advertising services.



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