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Billboard Advertising Procurement Research Report | Published: Apr 2014

Helping businesses make better purchasing decisions, faster

Billboard Advertising: Procurement Research Report Highlights

Benchmark Price RFP/RFQ/Negotiation Questions
3-year Price Forecast Supply Chain Analysis
Supplier Intelligence Sample Buyer Decision Scorecard
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IBISWorld’s Billboard Advertising Procurement Research Report helps simplify the purchasing process. This report provides tools such as pricing trends and forecasts, supplier benchmarks and negotiation questions to help you work with internal stakeholders and executives to manage the procurement process for your company. With this information, your company will be able to make credible and knowledgeable decisions regarding purchasing Billboard Advertising.

Report Snapshot
Price Forecast & Benchmarking
Benchmark Price
Benchmark Price
Price Change 11-14
IBISWorld Buyer
Power Score
X.X
Profit Benchmark
Profit Benchmark
Price Change 14-17
Price Change
Billboard Advertising - Recent Price Trend

The price of billboard advertising has risen at an estimated annualized rate of 1.5% in the three years to 2014, primarily as a result of rising demand. Increases in corporate profit, domestic trips by US residents and inbound trips by non-US residents are cultivating demand for billboard advertising. First, corporate profit growth is providing companies with more capital to spend on billboard... purchase to read more

Billboard Advertising - Total Cost of Ownership

There are few hidden costs for billboard advertising services that buyers will need to pay. Most costs including set up, lighting and repairs, are included in the purchase price of the product. The most common additional cost is buying design services for the billboard advertisement because these services are not typically provided by the supplier. The price for the design of a single billboard... purchase to read more

 


About This ReportRelated ReportsTable of Contents

This report is intended to assist buyers of billboard advertising. Billboard advertising refers to the use of a large outdoor board to convey a promotional message. Types of boards falling under this designation include bulletin billboards, digital billboards, poster billboards, wall displays and spectaculars. Suppliers of billboard advertising vary from large-scale national media companies to small-scale, localized firms. This report does not include magazine advertising, newspaper advertising, coupon advertising or transit advertising services.



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