Industry Analysis & Industry Trends
Due to a number of factors, the laptop market has experienced aggressive growth over the last five years. First, computer products are quickly becoming essential household items, with the percentage of households with at least one computer growing. Additionally, rapid technological advancements combined with efficient production methods have caused retail prices to drop dramatically over the past decade, making computers more affordable than ever before. The laptop market will benefit from the growing popularity of ultrabooks, laptops with reduced size and weight, extended battery life and comparable product performance. In the five years to 2019, industry revenue is expected to increase.... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The laptop market is in the growth stage of its life cycle. Over the 10 years to 2019, industry value added (IVA), which measures the laptop market's contribution to the economy, is expected to increase at an average annual rate of 10.6%, while GDP growth for the period is projected to increase at an annualized rate of 2.5%. A higher IVA growth rate indicates a growth industry, as the market's expansion outpaces the overall economy.
Over the past decade, the penetration of personal computers in US households has increased dramatically. IBISWorld expects the percentage of households with at least one computer to increase from 74.1% in 2009 to 87.4% in 2019... purchase to read more