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Social Network Game Development in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Social Network Game Development Market Research Report | Technology | Electronic & Online Entertainment | Aug 2011

Social climber: Demand for social games will soar as internet penetration and incomes rise

IBISWorld’s Social Network Game Development market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
Electronic Arts Electronic Arts market share
The Walt Disney Company The Walt Disney Company market share
Zynga Zynga market share
Industry Statistics & Market Size
Revenue
$4bn
Annual Growth 06-11
409.9%
Annual Growth 11-16
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Profit
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Employment
23,049
Businesses
1,320
Industry Analysis & Industry Trends

New to the game

The recently developed industry will continue to experience strong growth over the next five years, after revenue skyrocketed over the last five. Demand for social games will coincide with an increasing number of internet connections and rising disposable incomes. Firms will capitalize on the increasing popularity of these games by charging more for virtual currency to generate higher revenue.... purchase to read more

Industry Report - Industry Key Buyers Chapter

Concentration within the Social Network Game Development industry is at a medium level, with the top four players accounting for just over 40.0% of total revenue. Revenue's skyrocketing growth creates an inviting environment for new players, offering a vast sea of product and earnings opportunities. As a result, industry participation has increased substantially over the five years to 2011. In 2006, there were virtually no companies specifically engaged in social network game development; today, IBISWorld estimates that there are over 1,300 enterprises in this industry. Concentration has therefore decreased rapidly as industry revenue is continuously divided among a growing number of participants. purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Social Network Game Development Industry?

The Social Network Game Development industry is a new one, taking root in 2007. Companies in this industry develop video games played on a social network platform. This platform includes websites like Facebook and smartphone applications. The games developed within this industry are free to play and do not require the user to own any software or console to participate. Companies earn their revenue through the sale of virtual goods within a game and through advertisements.

Industry Products
Role-playing gamesDating gamesContent-sharing gamesPuzzle gamesGambling games
 
Industry Activities
Researching target demographics Developing social network gamesMaintaining social network gamesExpanding existing social network gamesContracting third party advertisers to reach target demographics


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