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Video Games in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Video Games Market Research Report | NAICS NN003 | Feb 2016

Level complete: Demand for video games will increase as disposable income grows

IBISWorld’s Video Games market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Industry Statistics & Market Size
Revenue
$44bn
Annual Growth 11-16
4.0%
Annual Growth 16-21
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Profit
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Employment
187,492
Businesses
35,505
Industry Analysis & Industry Trends

Demand for the industry will remain strong, as consumers increasingly adopt new consoles and games. Furthermore, the market for video games will extend beyond young males, as more women and consumers of all ages turn to the industry for entertainment. Revenue growth will continue to be bolstered by new technologies and online games, with more systems providing internet connectivity... purchase to read more

Industry Report - Industry Key Buyers Chapter

The Video Games industry has a low market share concentration, with the top four operators contributing 33.8% of total industry revenue in 2016. Higher concentration exists within each type of business, though, as GameStop dominates the retail market; Microsoft, Nintendo and Sony dominate the hardware market and Activision Blizzard and Electronic Arts (EA) dominate the software market. When it comes to producing and selling video games and consoles, reputation and brand recognition are essential (see Barriers to Entry). Breaking into the industry is extremely challenging when faced with some of the behemoths that sit astride the peak of the video games world with strong consumer loyalty... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Video Games Industry?

The Video Games industry includes the broader operations of all video games components in the United States. Gaming consoles, games made for those consoles and games produced specifically for personal computers make up the retail segment. The development and manufacturing of games, consoles and accessories also constitute a notable share of the market. Moreover, growing revenue from online gaming subscriptions complements industry products.

Industry Products
Physical games and softwareConsolesAccessoriesOnline games and software
 
Industry Activities
Developing video game software Publishing video game software Wholesaling video game softwareRetailing video game software Manufacturing video game software Retailing video game consoles Wholesaling video game consoles and accessoriesDeveloping video game accessories Retailing video game accessories Providing online game subscription services


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