Industry Analysis & Industry Trends
The industry faced a tumultuous season in the midst of the recession, with reduced travel rates translating to falling visitors. Revenue is expected to improve through the next five years, however, as companies seek to lure more consumers with new attractions. Also, the improved economy is projected to help raise consumer confidence, causing demand for entertainment to rise substantially. Larger companies will focus on expanding internationally in order to further boost profitability and revenue... purchase to read more
Industry Report - Industry Investment Chapter
For every dollar spent on wages, $0.44 is spent on the use and replacement of buildings and equipment. As such, IBISWorld deems this industry to be both labor and capital intensive. In terms of labor intensity, significant staff input is required in all areas, including administration, ticket selling, food and beverage and merchandise sales, operation and maintenance of rides, displays and equipment and theater and other performances. Some attractions, particularly historic ones, may have some volunteer input, but in most cases, paid part-time and seasonal labor is used where possible. There is also a high level of depreciation costs, given the need to provide new rides and attractions, most of which may only last a relatively short time, depending on visitor interest... purchase to read more