Real Estate Agency Franchises in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Real Estate Agency Franchises Market Research Report | Business Franchises | Finance & Business Advisory Franchises | Aug 2012

Sunnier days ahead: A recovering housing market will lead to healthy growth in the coming years

IBISWorld’s Real Estate Agency Franchises market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Keller Williams Realty Keller Williams Realty market share
RE/MAX LLC RE/MAX LLC market share
Realogy Corporation Realogy Corporation market share
Industry Statistics & Market Size
Annual Growth 07-12
Annual Growth 12-17
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Industry Analysis & Industry Trends

The housing market collapse shook the Real Estate Agency Franchises industry to its core; the majority of industry revenue comes from sales of homes. Falling business activity and high office vacancy rates also decreased demand for commercial real estate, cutting into the industry's other primary market. While recovery has been slow since 2010, construction markets are expected to surge in 2013 in response to pent-up demand, giving industry franchises a new lease on life.... purchase to read more

Industry Report - Starting a New Business Chapter

In general, parent companies in the Real Estate Agency Franchises industry typically encourage potential franchisees to open up new locations in budding markets. As such, the barriers to entry for the industry are moderate. The industry is highly fragmented and potential franchisees can easily gain traction through outstanding customer service and an extensive personal network. However, though the industry encourages investment in new locations, some standard barriers may deter entry. For example, the short-run total cost of investment for opening a new real estate agency may discourage new franchisees. In addition, multi-unit owners of franchise locations carry a competitive advantage over new franchise owners because of their established investments with the parent company... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Real Estate Agency Franchises Industry?

Real estate agency franchises receive branding, marketing, administrative support, training and other services for franchise, royalty and renewal fees to the franchisor. Reports in our Business Franchise collection focus solely on franchised outlet operations and exclude non-franchise data. They show the total number of franchise outlets, total franchise revenue and the average profit margin earned by franchisees. Our reports also highlight the largest franchisors by market share.

Industry Products
Residential real estate agency franchisesCommercial real estate agency franchises
Industry Activities
Real estate salesReal estate brokerageReal estate listing

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