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Pre-Made Salsa Production in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Pre-Made Salsa Production Market Research Report | Consumer Goods & Services | Food Production | Dec 2012

Heating up: Salsa demand will rise with an expanding market and greater consumer spending

IBISWorld’s Pre-Made Salsa Production market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
Campbell Soup Company Campbell Soup Company market share
PepsiCo PepsiCo market share
Industry Statistics & Market Size
Revenue
$772m
Annual Growth 07-12
2.1%
Annual Growth 12-17
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Profit
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Employment
3,770
Businesses
149
Industry Analysis & Industry Trends

Despite recessionary setbacks, the industry is heating up as higher product prices and increased consumer spending boost revenue in the next five years. Supported by an expanding Hispanic population, the industry's core market, salsa producers are anticipated to continue rolling out new flavors, packaging and marketing campaigns to extend their reach into less-saturated areas, including export markets.... purchase to read more

Industry Report - Industry Products Chapter

Salsa is traditionally a tomato-based dip, although several variations exist. The basic ingredients for salsa include tomatoes, water, chili peppers, vinegar, onions, garlic, bell peppers and a mix of spices such as pepper, cilantro, paprika, cumin and oregano. Products in this industry are segmented by the level of spice used in the salsa.

Medium salsa dominates the industry and accounts for about 65.0% of industry revenue. The medium level of spiciness appeals to a wider demographic and is the most accessible for consumers with little experience with salsa. Medium salsa is also highly prevalent in restaurants and bars in the United States. Restaurants that serve tortilla chips and salsa as an appetizer prefer medium salsa, as it is the most popular type of salsa used... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Pre-Made Salsa Production Industry?

The industry produces pre-made tomato-based Mexican-style dips that are purchased by grocery wholesalers and supermarkets and then sold to consumers and food service outlets. This salsa may be refrigerated or shelf-stable. The industry excludes dairy-based and other dips like hummus and guacamole. The industry also does not include dry mix salsa flavoring or Italian-style sauces.

Industry Products
Mild salsaMedium salsaHot salsaOther salsa
 
Industry Activities
Producing salsaDistributing salsaDeveloping salsa


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