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Popcorn Production in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Popcorn Production Market Research Report | Consumer Goods & Services | Food Production | Dec 2014

Popping up: Producers will develop new flavors and healthier products to attract consumers

IBISWorld’s Popcorn Production market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
ConAgra ConAgra  market share
Diamond Foods Diamond Foods market share
Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 09-14
-0.8%
Annual Growth 14-19
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Profit
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Employment
2,317
Businesses
137
Industry Analysis & Industry Trends

Consumers tightened spending during the recession, cutting demand for nonessential purchases like popcorn. Additionally, health-conscious consumers became wary of eating caloric and high-sodium flavored popcorn. Nevertheless, major companies were able to quickly adapt to changing consumer preferences by introducing healthier product lines. The industry is expected to continue growth by increasing investments in technology to develop new flavors and healthier products.... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Popcorn Production industry is expected to grow at a similar rate to the overall economy over the 10 years to 2019. Consumers with less disposable income during the recession were discouraged from making expensive purchases, and found popcorn as an acceptable alternative to pricey snack products. Popcorn is a time-tested product and is widely accepted among consumers as a low-cost option to satisfy snack cravings. Commodity costs have affected the price over the past few years, but popcorn remains essential to many consumers, driving up revenue. In the 10 years to 2019, IBISWorld estimates industry value added (IVA), which measures the industry's contribution to the overall economy, to increase at an annualized rate of 2.3%... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Popcorn Production Industry?

Companies in this industry produce popcorn, including microwaveable, ready-to-eat and other consumer packages of unpopped popcorn.

Industry Products
Unpopped popcorn, consumer packagesReady-to-eat popcornSpecialty popcorn shop products
 
Industry Activities
Producing consumer packages of unpopped popcornProducing microwaveable popcorn Producing ready-to-eat popcorn


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