Popcorn Production in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Popcorn Production Market Research Report | Consumer Goods & Services | Food Production | Jan 2013

Popping up: Producers will develop new flavors and healthier products to attract consumers

IBISWorld’s Popcorn Production market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
ConAgra ConAgra  market share
Diamond Foods Diamond Foods market share
Industry Statistics & Market Size
Annual Growth 08-13
Annual Growth 13-18
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Industry Analysis & Industry Trends

Consumers tightened spending during the recession, cutting demand for nonessential purchases like popcorn. Additionally, health-conscious consumers became wary of eating caloric and high-sodium flavored popcorn. Nevertheless, major companies were able to quickly adapt to changing consumer preferences by introducing healthier product lines. The industry is expected to continue growth by increasing investments in technology to develop new flavors and healthier products.... purchase to read more

Industry Report - Industry Products Chapter

Popcorn is either popped or unpopped and can be plain or have flavor added. Additionally, depending on its use, popcorn can be packaged in a variety of ways ranging from plastic bags and sealed jars to ready-to-use containers, both for conventional and microwave popping. Much of popcorn's design is determined by the intended popping method. Popcorn varieties are broadly categorized by the shape of the kernels, the color of the kernels or the shape of the popped corn.

Regardless of type, all unpopped kernels contain a small drop of water inside a circle of soft starch surrounded by the hard outer surface. When the kernel heats, the drop of water expands and pressure builds up to eventually burst through the hard surface and the popcorn explodes... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Popcorn Production Industry?

Companies in this industry produce popcorn, including microwaveable, ready-to-eat and unpopped popcorn.

Industry Products
Microwaveable popcornReady-to-eat popcornUnpopped popcorn
Industry Activities
Producing unpopped popcornProducing microwaveable popcorn Producing ready-to-eat popcorn

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