Industry Analysis & Industry Trends
The Pizza Restaurants industry has felt the heat over the five years to 2012. Operators have been substantially affected by changes in consumer spending, intense external competition and an increase in health consciousness. Despite these challenges, the industry still expanded as pizza restaurants adjusted their products to adapt to consumer preferences and consumer spending returned in 2010, which increased the demand for overall restaurant food. From 2007 to 2012, industry revenue is forecast to grow an estimated 1.5% per year to $42.8 billion. In 2012 specifically, revenue is projected to grow 4.5% as consumer confidence in the economy improves and people indulge in luxuries such as eating out.
From 2012 to 2017, IBISWorld expects industry revenue to increase an average 2.9%.... purchase to read more
Industry Report - Industry Products Chapter
While all players in this industry primarily serve pizza, the way in which this is done can vary. Quick-service restaurants, which include carryout and delivery locations, account for the largest share of industry revenue at an estimated 66.2% in 2012. Many establishments provide delivery options along with their sit-down service, but the quick-service category include only establishments whose primary activity is either pizza carryout or delivery. Over the five years to 2012, this service segment has increased as a share of revenue due to a combination of factors. First, delivery and carryout pizza options are typically less costly for consumers than more formal gourmet pizza restaurants... purchase to read more