Pizza Restaurants in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Pizza Restaurants Market Research Report | Consumer Goods & Services | Food Service & Drinking Places | Nov 2015

Good eats: The industry will rise as the economy improves and consumers spend on eating out

IBISWorld’s Pizza Restaurants market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Domino's Pizza Domino's Pizza market share
Little Ceasar's Little Ceasar's market share
Papa John's International Inc. Papa John's International Inc. market share
Pizza Hut Inc. Pizza Hut Inc. market share
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

The Pizza Restaurants industry has risen slowly over the past five years while battling anemic consumer spending and changing preferences. Intense external competition from a variety of new food-services concepts and an increase in health consciousness among consumers have also worked against the industry. Despite these obstacles, many operators have performed well, adapting their menus and investing in advanced technology, including sophisticated web-based ordering systems, to boost efficiency and improve profit margins. In the coming years, the industry will continue to rise over the next five years as the economy improves and consumers spend more on eating out.... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Pizza Restaurants industry is currently in a long-term, low growth phase, indicating the industry is in the mature phase of its life cycle. The number of pizza restaurants within a city or town that can be supported by its population have been reached in many areas. This limits the ability of existing operators to open new stores, or of new pizza restaurant operators to enter the industry, making an increase in sales per store (rather than new store openings) the most important driver of industry revenue. For this reason, many operators are introducing menu items with higher price points or complementary foods, such as chicken and salads. The market share of the large chains is increasing as small independent operators struggle to keep pace with the increased competition... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Pizza Restaurants Industry?

This industry is composed of establishments that prepare and serve pizza and other related items. The industry includes both full-service restaurants and quick-service establishments.

Industry Products
Sit-down serviceTakeout and deliveryCatering
Industry Activities
Providing pizza delivery servicesProviding pizza carry-out servicesProviding sit-down restaurant servicesProviding pizza catering and food-truck pizza sales

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