Industry Analysis & Industry Trends
The Pizza Restaurants industry has produced anemic growth over the five years to 2015. Intense external competition and an increase in health consciousness among consumers have worked against the industry. Despite these obstacles, many operators have performed well, adapting their menus and investing in advanced technology, including sophisticated web-based ordering systems, to boost efficiency and improve profit margins. The industry will continue to enjoy moderate growth over the next five years. Pizza restaurants will benefit as the economy continues to improve, unemployment rates decline and growing household incomes allow consumers to increase spending on high-priced menu items.... purchase to read more
Industry Report - Industry Locations Chapter
Establishments in the Pizza Restaurants industry are distributed across the country in much the same pattern as is the US population. As is the case with most consumer-facing industries, this industry must locate close to its target market to maximize revenue and profit, while minimizing its costs. However, there are some discrepancies between establishment location and population density, based on consumer tastes and preferences.
The Southeast region of the country is home to the largest share of industry establishments at 20.9% of the industry's total. It is also home to the largest share of the United States' population at 25.4% of the total... purchase to read more