Pizza Restaurants in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Pizza Restaurants Market Research Report | Consumer Goods & Services | Food Service & Drinking Places | Mar 2015

Rising dough: Pizza innovation and improved incomes will drive demand and revenue

The Pizza Restaurants market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Domino's Pizza Domino's Pizza market share
Little Ceasar's Little Ceasar's market share
Papa John's International Inc. Papa John's International Inc. market share
Pizza Hut Inc. Pizza Hut Inc. market share
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

The Pizza Restaurants industry has produced anemic growth over the five years to 2015. Intense external competition and an increase in health consciousness among consumers have worked against the industry. Despite these obstacles, many operators have performed well, adapting their menus and investing in advanced technology, including sophisticated web-based ordering systems, to boost efficiency and improve profit margins. The industry will continue to enjoy moderate growth over the next five years. Pizza restaurants will benefit as the economy continues to improve, unemployment rates decline and growing household incomes allow consumers to increase spending on high-priced menu items.... purchase to read more

Industry Report - Industry Products Chapter

Takeout and delivery service

Takeout and delivery service accounts for the largest share of industry revenue. Many establishments provide delivery options along with their sit-down service, but the quick-service category include only establishments whose primary activity is either pizza carryout or delivery. Over the past five years, this service segment has increased as a share of revenue due to a combination of factors. First, delivery and carryout pizza options are typically less costly for consumers than more formal gourmet pizza restaurants. Therefore, with weak consumer sentiment and slow growth in per capita disposable incomes, Americans have favored the quick-service model... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Pizza Restaurants Industry?

This industry is composed of establishments that prepare and serve pizza and other related items. The industry includes both full-service restaurants and quick-service establishments.

Industry Products
Sit-down serviceTakeout and deliveryCatering
Industry Activities
Providing pizza delivery servicesProviding pizza carry-out servicesProviding sit-down restaurant servicesProviding pizza catering and food-truck pizza sales

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