Pilates & Yoga Studios in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Pilates & Yoga Studios Market Research Report | Life Sciences | Wellness Services | Sep 2015

Breathe easy: The rapidly rising number of health-conscious individuals will drive the industry

IBISWorld’s Pilates & Yoga Studios market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

Over the past five years, the Pilates and Yoga Studios industry has grown, thanks to more health-conscious individuals participating in yoga. In response, many studios have expanded their product portfolio of ancillary items (e.g. merchandise and supplements), which has bolstered industry revenue. In the coming years, many yoga studios will emphasize the health merits of yoga to attract the burgeoning elderly population.... purchase to read more

Industry Report - Industry Products Chapter

The industry includes companies that primarily offer Pilates and yoga classes, with memberships offered in numerous formats, including on a per-visit, monthly and annual basis. Some studios also offer classes on a donation basis, with customers asked to voluntarily pay suggested prices. However, over the past five years, many studios have implemented membership fees to cover rising costs.

Yoga classes

In 2015, yoga is expected to account for 51.9% of industry revenue. According to the Yoga Journal's “Yoga in America” study, 20.4 million Americans practiced yoga in 2012 (latest data available), up from 15.8 million in 2008. Overall, 8.7% of adults in the United States practice yoga, and this figure is anticipated to grow over the next five years... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Pilates & Yoga Studios Industry?

This industry comprises facilities that offer Pilates and yoga instruction to individuals or groups. Pilates is a body conditioning routine used to build strength and flexibility, while yoga is a physical and spiritual practice focused on breath control, flexibility and strength. This industry does not include Pilates and yoga classes taught at gyms or other health club centers.

Industry Products
Yoga classesPilates classesMerchandise salesPilates and yoga accreditation training
Industry Activities
Pilates and yoga classesPersonal training involving Pilates and yoga activitiesMerchandise salesWorkshops and seminarsPilates and yoga accreditation training

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