Industry Analysis & Industry Trends
Despite reduced marketing budgets, the Online Survey Software industry did fairly well during the recession, as companies looked to the industry because of its relatively low-cost services. As the economy rebounds, revenue will grow strongly as companies invest in market research again. In particular, a shift toward surveys that target online and mobile media will facilitate industry growth.... purchase to read more
Industry Report - Industry Locations Chapter
The Online Survey Software industry's establishments are spread out along the lines of application software developers. The West region makes up the highest proportion of establishments, with 25.2%. California makes up 18.9% of establishments, accounting for a majority of the region. It boasts an attractive climate and some of the best technology universities in the world, including Stanford and the California Institute of Technology.
Survey software companies are also concentrated in the Mid-Atlantic, in New Jersey and New York, where they can easily meet with major corporate clients. New York currently houses 7.5% of establishments in the industry, and New Jersey hosts 4.0% Pennsylvania hosts 3.5%... purchase to read more