Industry Analysis & Industry Trends
The Online Greeting Card Sales industry is slowly expanding as businesses and consumers shift toward online shopping. An increasing number of broadband internet connections has helped facilitate access to online greeting card retailers, along with the growing number of consumers who use mobile devices with internet capabilities. As a result, the industry is expected to grow in the five years to 2016. Over the next five years, growing consumer preference for online shopping will continue to prop up industry expansion. Rising internet and mobile access will enable more consumers to buy greeting cards online, and industry marketing will attract consumers through social media and mobile applications. Industry revenew is projected to grow over the next five years.
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Industry Report - Starting a New Business Chapter
Barriers to entry into the Online Greeting Card Sales industry are low. The industry does not face any strict government regulations and there are no dominant players restricting new entrants from capturing market share. Concentration is high and moving forward, IBISWorld does not expect concentration to increase, meaning that new operators will be able to enter the industry with ease.
The growing industry provides new entrants with the ability to provide customizable products and cater to niche markets. The increasing use of the internet, consumers' acceptance of sending electronic greetings and demand for personalized paper goods will set the stage for growth... purchase to read more