Industry Analysis & Industry Trends
The Online Greeting Card Sales industry is expanding rapidly as consumers shift to online shopping and e-cards. An increasing number of broadband and mobile internet connections has helped facilitate consumer access to online greeting card retailers. Additionally, the industry provides consumers with convenient and often more affordable alternatives to brick-and-mortar greeting card retailers. During the next five years, technological advancements will continue to prop up industry expansion. Rising internet and mobile access will enable more consumers to buy greeting cards online, and industry marketing will attract consumers through social media and mobile applications.... purchase to read more
Industry Report - Starting a New Business Chapter
Barriers to entry into the Online Greeting Card Sales industry are low. The industry does not face any strict government regulations and there are no dominant players restricting new entrants from capturing market share. Concentration is high and going forward, IBISWorld does not expect concentration to increase, meaning that new firms will be able to enter the industry with ease.
The growing industry provides new entrants with the ability to provide customizable products and cater to niche markets. The increasing use of the internet, consumers' acceptance of sending electronic greetings and demand for personalized paper goods will set the stage for growth... purchase to read more