SEARCH   
MEMBER LOGIN    

Mexican Restaurants in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Mexican Restaurants Market Research Report | Consumer Goods & Services | Food Service & Drinking Places | Apr 2015

Spiced up: Further market acceptance of Mexican food will underpin industry expansion

IBISWorld’s Mexican Restaurants market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Chipotle Mexican Grill Chipotle Mexican Grill market share
Taco Bell Taco Bell market share
Industry Statistics & Market Size
Revenue
$38bn
Annual Growth 10-15
2.9%
Annual Growth 15-20
Purchase to read more
Profit
Purchase to read more
Employment
877,619
Businesses
34,061
Industry Analysis & Industry Trends

Over the five years to 2015, industry operators have benefited from an increased acceptance of Mexican cuisine in the mainstream American pallet. Additionally, an increasing immigrant population coupled with domestic adaptations of Mexican food, such as Tex-Mex cuisine, have also aided the rise of the Mexican Restaurants industry over the past five years. As a result of these major trends, industry revenue is expected to continue growing during the five years to 2020.... purchase to read more

Industry Report - Industry Investment Chapter

The Mexican Restaurants industry has a low level of capital intensity. For every $0.12 cents allocated toward using and replacing buildings and equipment, $1.00 is spent on wages. As such, labor intensity is high. The industry is heavily dependent on direct labor input across all operations. Nonetheless, a low average wage demonstrates the low-skilled nature of many employees' positions. Most industry employees are part-time servers, cashiers, cooks or dishwashers. This also decreases overhead costs for employee health insurance and other benefits. Meanwhile, investments in cooking equipment are limited because most Mexican-style food can be prepared in a basic kitchen... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Mexican Restaurants Industry?

This industry is composed of restaurants that primarily serve Mexican-style (including Tex-Mex) food to patrons. It encompasses single-location, chain and franchised enterprises, as well as full-service and fast-food operators. These restaurants also sell alcoholic and other beverages. However, street and food-truck vendors are excluded from the industry.

Industry Products
On-premises limited-service restaurantsDrive-thru limited-service restaurants Full-service restaurantsOff-premises (take out) limited-service restaurantsCafeterias and buffets
 
Industry Activities
Chain full-service restaurant operation (directly owned and operated by owners)Franchised full-service restaurant operation (under franchise agreements with franchisers)Full-service restaurant operation (waiter or waitress service at tables)Operating drive-thru and take-out facilitiesOperating quick-service restaurantsOperating fast-food services


View Sample
Quote
Select Clients