Mexican Restaurants in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Mexican Restaurants Market Research Report | Consumer Goods & Services | Food Service & Drinking Places | Apr 2015

Spiced up: Further market acceptance of Mexican food will underpin industry expansion

IBISWorld’s Mexican Restaurants market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
Chipotle Mexican Grill Chipotle Mexican Grill market share
Taco Bell Taco Bell market share
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
Purchase to read more
Purchase to read more
Industry Analysis & Industry Trends

Over the five years to 2015, industry operators have benefited from an increased acceptance of Mexican cuisine in the mainstream American pallet. Additionally, an increasing immigrant population coupled with domestic adaptations of Mexican food, such as Tex-Mex cuisine, have also aided the rise of the Mexican Restaurants industry over the past five years. As a result of these major trends, industry revenue is expected to continue growing during the five years to 2020.... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Mexican Restaurants industry is in the growth phase of its life cycle. Over the 10 years to 2020, industry value added, which measures an industry's contribution to US GDP, is forecast to grow at an average rate of 3.1% per year, compared with estimated annualized GDP growth of 2.5% over the same period. Thus, the industry is exhibiting consistent, long-term growth, at a faster rate than the economy as a whole. Likewise, the number of industry establishments is expected to grow at an average rate of 3.0% per year over the ten years to 2020. The industry is comfortably outpacing the broader foodservice sector.

Mexican restaurants are benefiting from an increasing consumer base for Mexican-style food... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Mexican Restaurants Industry?

This industry is composed of restaurants that primarily serve Mexican-style (including Tex-Mex) food to patrons. It encompasses single-location, chain and franchised enterprises, as well as full-service and fast-food operators. These restaurants also sell alcoholic and other beverages. However, street and food-truck vendors are excluded from the industry.

Industry Products
On-premises limited-service restaurantsDrive-thru limited-service restaurants Full-service restaurantsOff-premises (take out) limited-service restaurantsCafeterias and buffets
Industry Activities
Chain full-service restaurant operation (directly owned and operated by owners)Franchised full-service restaurant operation (under franchise agreements with franchisers)Full-service restaurant operation (waiter or waitress service at tables)Operating drive-thru and take-out facilitiesOperating quick-service restaurantsOperating fast-food services

View Sample
Select Clients