Industry Analysis & Industry Trends
Fair game
The Licensed Sports Apparel Stores industry has been hurt by the recession, since the majority of its products are considered discretionary and luxury items. However, in the next five years, consumer spending will gain ground, resulting in greater event attendance and more sports apparel sales. Nevertheless, online sports apparel retailers will limit the industry's overall growth and constrain profitability over the next five years. Furthermore, competition from big-box retailers will also pick up.... purchase to read more
Industry Report - Industry Key Buyers Chapter
Historically, licensed sports apparel stores operated in a highly fragmented industry characterized by a large number of small players. However, the introduction of mass merchandisers into the retail economy altered the trading landscape for licensed sports apparel stores, increased the level of price-based competition and affected the viability of smaller operators. Increasing external competition from big-box retailers, department stores and online outlets placed extra pressure on an already volatile market and effectively influenced concentration within this industry. While most industry operators learned how to adapt and survive in the increasingly competitive environment, others were forced to consolidate... purchase to read more