Industry Analysis & Industry Trends
The Juice and Smoothie Bars industry has grown steadily over the past five years as operators have adapted to rapidly changing consumer preferences. In recent years, the perceived high sugar content of some smoothies and juices has forced the industry to adapt its offering. For this reason, cold press juice, which is made by hydraulically chopping and crushing produce such as spinach, kale and ginger without using heat, thereby yielding highly nutritious juice, has risen to prominence. The industry will continue to evolve over the next five years, in line with consumer preferences. Due to increasing competition and less certainty about future consumer tastes, the industry is expected to become more nimble, with juice bars subletting space from existing retailers.... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Juice and Smoothie Bars industry operates in a highly competitive food services sector and is saturated in many markets. Industry growth has slowed to just below the overall economy. In the 10 years to 2020, the industry's contribution to the economy, as measured by industry value added (IVA), is projected to grow at an annualized rate of 1.7%. In comparison, GDP is forecast to rise 2.5% per year on average over the same period.
As competition continues to escalate in the next five years, smaller stores are expected to pay franchise fees to benefit from their marketing and bulk purchases. This will increase the major companies' influence in the industry... purchase to read more