Industry Analysis & Industry Trends
In the past five years, wireless communications have become essential to the day-to-day lives of the majority of the world's consumers. As a result, demand for the industry has surged with revenue following suit. Over the five years to 2014, revenue is expected to grow an annualized 4.2% to a staggering $1.5 trillion. In general, industry firms have adopted two primary strategies to grow revenue: growing subscriber numbers and increasing average revenue per user (ARPU). These strategies are largely dependent on the domestic economies in which firms operate.
The overwhelming majority of new wireless subscriptions over the past five years have emanated from emerging markets in Asia, particularly those of India and China... read more
Over the past five years, the industry has experienced a shift away from its traditional product (i.e. voice telephony) toward high-margin data services. While this shift is much more prominent in the developed world, data services are expected to increasingly cement themselves as the industry's main product moving forward. Indeed, fourth-generation (4G) networks are IP-based networks (i.e. where data is organized and transmitted in packets) and will eventually make no distinction between voice and data transmission.
Voice telephony services account for 48.0% of revenue in 2014... read more