Industry Analysis & Industry Trends
Growth will gradually improve over the five years as the oversupply of wine alleviates and the economic outlook improves in wine-consuming markets. Although they constitute only minor proportions of the global wine market at present, China and other developing Asian countries loom as major growth markets in the long term, with rising disposable income and more sophisticated consumer palates expected to push sales of imported wines... read more
The amount of capital used to manufacture wine may vary significantly between small bottlers of wine and vertically integrated international wine manufacturers. The vineyard itself, for example, is highly labor intensive and requires lots of employees to physically pick the grapes from the vines. The process is not difficult, but it requires a steady hand in order to guarantee that grapes are not carelessly smashed and the vine is not improperly harvested. This task, although not necessarily difficult to perform, requires close attention to detail that often cannot be provided through massive tractors and machines.
Labor costs do not only represent low skill employment, however... read more