Industry Analysis & Industry Trends
The Global Spirits Manufacturing industry enjoyed a period of exceptional growth leading up to the recession of 2009. Growth was driven by rising per capita spirit consumption in developing countries and increasing demand for premium brands. The industry was hit hard by the economic downturn during 2009, with recession in many key markets constraining demand, and a collapse in air travel weighing on business and duty-free sales. Growth picked up in 2010 and 2011, helped by strong sales of Scotch whisky and cognac in emerging markets. Overall, industry performance remained moderate, as developed markets contained demand.
The industry should record moderate growth of 2.7%.. read more
Industry Key Buyers
The level of concentration in the Global Spirits manufacturing industry is medium, with the top four players accounting for over 40% of industry revenue. In volume terms, the concentration is even lower.
Although the overall industry is fragmented, the global premium brands are owned by a smaller group of major players. Of the premium spirits producers, concentration has been increasing with major acquisitions such as Pernod Ricard and Fortune Brands' acquisition of Allied Domecq. The major players have also acquired many smaller distilleries... read more