Industry Analysis & Industry Trends
Printed newspapers are coming under attack across a number of fronts. Weak economic conditions have affected circulation and advertising revenue in many developed countries, newspaper circulation and readership are competing with alternative sources of news and information, and advertising is migrating from printed newspapers to online and other media. Newspaper operators are fighting back by offering more attractive content (both in print and online) and more appealing classified advertising websites. However, newspapers face a significant problem: online profit margins are lower than print margins.
The Global Newspaper Publishing industry is expected to generate revenue of about $169.1 billion in 2011, down 0.8% in real terms compared with industry revenue in 2010... read more
Industry Analysis
With revenue of $169.1 billion in 2011, the Global Newspaper Publishing industry is a big industry. However, the industry is fighting a perception that it is "old media" and it is trying to reinvent itself to compete with, and provide, more attractive content.
Industry revenue is expected to decrease at an annualized 3.0% over the five years through 2011, while global GDP will increase at an annualized 4.9%. The fall in revenue and competition from alternative media will be factors dragging down industry profit margins. Industry revenue was hit by the global economic recession in 2009, which caused a significant downturn in advertising spending... read more