Industry Analysis & Industry Trends
Though low disposable income in developed nations and diminished revenue from advertising hampered the industry during the Great Recession, newly industrialized nations have increased their consumption and demand for magazines in line with their rising standards of living. Magazine operators will increasingly invest in online and mobile applications to attract readers. As a result of these factors, circulation and revenue are expected to expand over the next five years... read more
The spread of establishments in the Global Magazine Publishing industry is influenced by variations in economic development and population size. For example, the size and breadth of culture, entertainment and fashion industries can determine total spending on consumer magazine advertising.
In developed countries, household incomes and literacy levels are relatively high. These factors can promote sales of consumer, business-to-business, professional and technical periodicals; higher periodical cover prices; and higher advertising spending on a per capita basis. In some developing and newly industrialized countries, such as China, magazine sales and magazine advertising spending are growing at strong rates... read more