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Global Fast Food Restaurants: Market Research Report

Global Market Research • Global Market Size • Industry Statistics • Industry Analysis • Industry Trends

Global Fast Food Restaurants Market Research Report | Mar 2015

The global economy presents its own set of opportunities and threats for businesses in a range of industries. IBISWorld’s Global Fast Food Restaurants global market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies globally and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
McDonald's Corporation McDonald's Corporation market share
Yum! Brands, Inc. Yum! Brands, Inc. market share
Industry Statistics & Forecast
Revenue
$574bn
Annual Growth 10-15
2.9%
Annual Growth 15-20
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Profit
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Employment ('000)
13,090
Businesses
832,000
Industry Analysis & Industry Trends

The Global Fast Food Restaurants industry has managed to grow over the past five years despite being battered by a weakened global economy and society's increasing awareness of the health risks associated with a diet high in fat, salt and sugar. The industry's attempts to respond to changes in consumer preferences have also supported revenue growth. Moreover, over the five years to 2020, IBISWorld forecasts that the industry will continue to surge forward. Global fast food restaurants will benefit as the global economy improves and consumers continue to spend on small luxuries, such as eating out. Rising international expansion of US-based fast food chains will continue to be the primary driver of industry growth as emerging economies increasingly demand more fast food options... read more

Industry Key Buyers

IBISWorld estimates that in 2015, the top four global players, all based in the United States (McDonald's, Yum Brands, Doctor's Associates, and Burger King) will account for about 31.5% of the available market share. The dominance of only one country's brands provides this global industry with an overall low concentration level.

The Global Fast Food Restaurants industry is highly fragmented, with a large portion of single-location restaurants (as distinct from franchised and chain operators) providing a diverse range of cuisine and fast food choices to customers across the globe.

The market share of the major global operators is not expected to grow over the five years through 2020, despite the opening of more stores in high-growth emerging countries... read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Global Fast Food Restaurants Industry?

This industry is composed of restaurants where patrons pay for quick-service food products before eating. Purchases may be consumed on-site, taken out or delivered. Gross revenue is derived from both franchised and company-owned stores. Franchise fees are not accounted for in total industry revenue. Most of the industry's establishments also sell beverages, such as water, juice and sodas, but usually not alcohol.

Industry Products
Limited service - eat inLimited service - takeoutMobile and street vendorsCafeterias and buffets
 
Industry Activities
Operating quick-service restaurantsOperating fast food servicesOperating drive-through and takeout facilities


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