Industry Analysis & Industry Trends
Demand for consumer electronic products is being promoted by new innovative products, falling selling prices and growing household incomes, particularly in emerging markets such as countries in Asia, Eastern Europe and South America. In 2011, the Global Consumer Electronics Manufacturing industry is expected to generate revenue of $223.7 billion (up 3.3% on 2010) and employ 2.1 million people.
Industry revenue is expected to grow by an annualized 0.6% in the five years through 2011. Industry activity over this period will be promoted by growth in sales volumes, partially offset by a decrease in average unit selling prices. The growth rate will be hindered by a 6.5% decrease in revenue in 2009... read more
Industry SWOT Analysis
There is strong growth in sales volumes. Technological innovations have brought new products and enhanced existing products, and reduced production costs. These new products promote replacement demand and sometimes open up whole new markets. New and enhanced products have also helped the industry avoid product and market saturation. Growing sales have helped lower unit costs, which have been passed on in the form of lower selling prices - further driving demand.
While there has been consolidation in some segments, new players have also emerged. A shift of production to low-cost countries has enabled the industry to pass on lower prices to consumers, which has helped to drive demand... read more