Industry Analysis & Industry Trends
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Demand from the Frozen Yogurt Stores industry will likely remain stable over the next five years, as increasingly health-conscious consumers and new markets drive growth. After a period of rapid growth, the number of establishments will taper off, with firms consolidating or exiting the industry altogether. Nevertheless, this trend will help faltering profit margins, as surviving players capture a larger market. ... purchase to read more
Industry Report - Industry Analysis Chapter
The Frozen Yogurt Stores industry has remained hot, even when the recession brought the US economy to its knees. During the five years to 2011, the introduction of tart frozen yogurt revolutionized frozen dessert for Americans. This new variety, which retains its traditional, slightly sour flavor, was introduced to the public in 2005, when major player Pinkberry opened its first location in West Hollywood, CA. Followed closely by the opening of Yogurtland's first Anaheim, CA location in 2006 and Red Mango's debut in Westwood, CA, the industry experienced a fast turnaround. Because of its strong growth from 2006 to 2008 and partly because of its small-indulgence nature, frozen yogurt has remained resilient during the five years to 2011. Dur... purchase to read more