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Fantasy Sports Services in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Fantasy Sports Services Market Research Report | Technology | Electronic & Online Entertainment | Aug 2014

Touchdown: Rising sports popularity and internet usage will bode well for this rapidly growing industry

IBISWorld’s Fantasy Sports Services market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
CBS Corporation CBS Corporation market share
ESPN ESPN market share
Yahoo Yahoo market share
Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 09-14
11.9%
Annual Growth 14-19
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Profit
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Employment
4,087
Businesses
281
Industry Analysis & Industry Trends

While fantasy sports have always been popular, the trend has been growing steadily as more people get connected to the internet and mobile devices, making it easier to manage teams and trades. Despite a stumble during the recession when per capita disposable income was low, the industry has posted double-digit annualized growth since 2007. This industry generates most of its revenue from advertisements, so as advertising expenditure grows, it boots Fantasy Sports Services' revenue. As free time decreases, however, there is less time for consumers to join fantasy leagues, potentially hurting revenue.... purchase to read more

Industry Report - Industry Investment Chapter

The Fantasy Sports Services industry is highly labor-intensive and has a low level of capital intensity. Using wages as a proxy for labor and depreciation as a proxy for capital, IBISWorld estimates that for every dollar spent on labor in 2014, the average industry player invests $0.06 in capital. Depreciation expenses, stemming mainly from purchased computers and rented office space, are inherently low in this industry. Employees and time are the two most important resources developers require to produce software and other content that generates viewership, which then creates advertising income. Since the skills and experience of software programmers determine the quality of the software, industry players place a high priority on attracting highly skilled employees... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Fantasy Sports Services Industry?

This industry develops software and markets an online platform for multiplayer fantasy sports. Fantasy sports are games where participants act as general managers to build teams that compete against other fantasy owners based on the statistics generated by real individual players or professional teams. The most common variation converts statistical performance into points that are compiled and totaled according to a roster selected by a manager that makes up a fantasy team.

Industry Products
Fantasy football (National Football League)Fantasy baseball (Major League Baseball)Fantasy auto racingFantasy basketball (National Basketball Association)Fantasy golfFantasy college footballFantasy hockeyOther fantasy sports
 
Industry Activities
Development of fantasy sports products for web browsersDevelopment of fantasy sports products for mobile phonesDevelopment of fantasy sports products for tablet computers


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