Industry Analysis & Industry Trends
The revenue earned by doughnut shops has decreased over the past decade, largely due to the health concerns associated with eating unhealthy foods. However, the fall has been dampened by the success and growth that major donut chains, such as Dunkin' Donuts and Krispy Kreme, have experienced over that.... purchase to read more
Industry Report - Industry Products Chapter
Doughnuts make up 56.0% of total industry revenue; however, this segment is declining as doughnut stores expand their offerings in order to attract more customers more frequently. Most doughnuts are sold in bulk: by the dozen or in a greater quantity. Such sales generate about 27.1% of industry revenue. Nevertheless these packages can include an assortment of doughnut varieties.
Doughnuts can be made from yeast-based or cake-based batter. Yeast-based doughnuts sold as stand-alone products generate about 15.7% of revenue, while sales of cake-based doughnuts make up about 4.5% of revenue. They also vary in shape and size, with an increasing share of industry retailers offering smaller portion sizes to health-conscious consumers... purchase to read more