Doughnut Stores in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Doughnut Stores Market Research Report | Consumer Goods & Services | Food Service & Drinking Places | Jun 2012

Hole in one: Brand recognition and greater product offerings have driven industry growth

IBISWorld’s Doughnut Stores market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Dunkin' Brands Dunkin' Brands market share
Industry Statistics & Market Size
Annual Growth 07-12
Annual Growth 12-17
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Industry Analysis & Industry Trends

The revenue earned by doughnut shops has decreased over the past decade, largely due to the health concerns associated with eating unhealthy foods. However, the fall has been dampened by the success and growth that major donut chains, such as Dunkin' Donuts and Krispy Kreme, have experienced over that.... purchase to read more

Industry Report - Industry Products Chapter


Doughnuts make up 56.0% of total industry revenue; however, this segment is declining as doughnut stores expand their offerings in order to attract more customers more frequently. Most doughnuts are sold in bulk: by the dozen or in a greater quantity. Such sales generate about 27.1% of industry revenue. Nevertheless these packages can include an assortment of doughnut varieties.

Doughnuts can be made from yeast-based or cake-based batter. Yeast-based doughnuts sold as stand-alone products generate about 15.7% of revenue, while sales of cake-based doughnuts make up about 4.5% of revenue. They also vary in shape and size, with an increasing share of industry retailers offering smaller portion sizes to health-conscious consumers... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Doughnut Stores Industry?

This industry is comprised of establishments that primarily prepare or serve doughnuts, or donuts as they have come to be spelled in the United States. Purchases may be consumed on-site, taken out or delivered. A doughnut is usually sweet, deep-fried flour dough that has been shaped into a ring or sphere. Some contain fillings, such as jam or custard, and some have toppings, such as frosting or sprinkles.

Industry Products
Doughnuts in bulkYeast doughnutsMini doughnuts and doughnuts holesOther doughnutsCoffeeOther beveragesOther items
Industry Activities
Operating doughnut storesServing doughnutsServing coffee and other beveragesServing baked goodsServing other cafe-type items

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