Industry Analysis & Industry Trends
Industry Report - Industry Analysis Chapter
The sale of DNA test kits has expanded significantly during the five years to 2012. Industry revenue is expected to increase 18.1% annually on average during this period, reaching $2.1 billion. In 2012, growth is expected to decelerate slightly to 14.1%, though, due to slowing demand on the back of the surge that occurred in 2009. In that year, companies started offering kits to consumers through major drugstores, which increased accessibility and, therefore, demand. The industry has also been fueled by technological advances, favorable regulation, the number of pets and per capita meat consumption. The... purchase to read more