Industry Analysis & Industry Trends
Despite increasing concerns about health and nutrition, confectionery wholesaling is expected to grow over the next five years. A number of positive factors will cause candy consumption to rise, including population growth and product innovation, such as the introduction of healthier confectionery goods. Additionally, as disposable income levels grow, consumers will be more likely to purchase premium and more expensive candy... purchase to read more
Industry Report - Starting a New Business Chapter
Barriers to entering the Confectionery Wholesaling industry are low although the cost of attaining specialized distribution facilities capable of preserving products' freshness may be costly. If firms are unable to afford initial capital investments, such as warehouses and delivery trucks, they will not be able to enter the industry. However, there are no licensing requirements, government regulations or resource constraints that prevent firms from entering this industry.
Some incumbent firms have strong relationships with independent retailers and mass merchandisers. To compete, firms entering the industry need to discount products and expend large sums on product promotion. While this is not a barrier to entry, it may hamper the success of new entrants. .. purchase to read more