Industry Analysis & Industry Trends
Hot and cold
While the industry faces the threat of wholesale bypass, revenue will begin to revive due to improved downstream demand from restaurants and supermarkets. Furthermore, the slow growth of non-residential construction will benefit the industry, since it relies on refrigeration equipment. Still, the industry faces heightened environmental regulations, which will likely have an adverse effect on smaller firms that do not have the capacity to expand... purchase to read more
Industry Report - Starting a New Business Chapter
The industry has a medium level of barriers to entry. Brand loyalty among consumers means that potential entrants must build a network of distribution and dealers, and then be prepared to spend enough money on advertising and sales promotion to gain loyalty. In the majority of product and market segments, customers are very aware of the brand name of key components (e.g. Carrier, United Technologies, Ingersoll-Rand). To a certain extent, this gives manufacturers or wholesalers greater bargaining power. This barrier has precluded many smaller operators from entering in the industry. Contractual arrangements between existing firms and downstream customers are issues which firms entering the industry have to acknowledge... purchase to read more