SEARCH   
MEMBER LOGIN    

Billboard & Sign Manufacturing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Billboard & Sign Manufacturing Market Research Report | NAICS 33995 | Oct 2014

Big sign: Revenue will recover as demand for digital displays aid industry growth

IBISWorld’s Billboard & Sign Manufacturing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$11bn
Annual Growth 09-14
-0.2%
Annual Growth 14-19
Add to Cart
Profit
Add to Cart
Employment
71,075
Businesses
5,531
Industry Analysis & Industry Trends

Sharp cutbacks in advertising expenditures significantly affected the Billboard and Sign Manufacturing industry in the five years to 2014. To maintain profit, many businesses in downstream markets reduced their advertising budgets across all media. This drop in demand for advertising as a whole dampened the industry's growth over this period, as clients needed fewer signs. Although characterized by a heightened level of revenue volatility, the industry has begun to recover thanks to increasing business activity. The industry is expected to continue expanding over the next five years as sustained economic activity is expected to boost industry performance... purchase to read more

Industry Report - Starting a New Business Chapter

Barriers to entry in this industry are relatively low and can vary depending on the company. For example, it is fairly easy to start a small sign company serving a local market. However, breaking into the digital scoreboard market requires investing in significant manufacturing capacity, employing highly skilled labor and incurring substantial business development expenses. Nevertheless, most companies in this industry are small operators that serve a local market.

Equipment and machinery costs are modest for such firms, so capital requirements only moderately bar potential firms from this industry. Low industry concentration also means that new entrants rarely have to contend with a national brand and the extensive resources large companies can wield... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Billboard & Sign Manufacturing Industry?

This industry manufactures billboards, scoreboards, retail store signage and transit station advertising displays. Products include nonelectric signs, digital billboards, video screens and neon signs. This industry does not include outdoor kiosks, phone booth advertising, bus or taxi advertising and other advertising on street furniture. It also does not include any advertising or displays made from printing paper or paperboard.

Industry Products
Billboards Digital signsTransit displaysAlternative displays
 
Industry Activities
BillboardElectrical, digital and video advertising displayIndoor signs and displayScoreboardStore signs and display


View Sample
Quote
Select Clients