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Billboard & Sign Manufacturing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Billboard & Sign Manufacturing Market Research Report | NAICS 33995 | Mar 2014

Bright future: After weak spending hurt revenue, demand for digital displays will aid growth

IBISWorld’s Billboard & Sign Manufacturing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$12bn
Annual Growth 09-14
0.6%
Annual Growth 14-19
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Profit
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Employment
72,832
Businesses
5,817
Industry Analysis & Industry Trends

The future looks bright for the Billboard and Sign Manufacturing industry as consumer spending and confidence improve. Advertising budgets and the corporate profit that drives them have already started to recover, and outdoor advertising expenditure has started to rise. Revenue will continue to grow as clients dedicate an increased amount of corporate profit toward advertising, corporate rebranding and new signage. Additionally, advertisers will continue demanding more digital billboards and digital displays... purchase to read more

Industry Report - Industry Products Chapter

Billboards

Sales of traditional billboards are estimated to account for 39.0% of industry revenue. Traditional billboards and sign products can be broken into the following categories: bulletins, poster, and walls and spectaculars. Bulletins are the largest and most powerful standard-size billboard display. Bulletins measure 14 feet tall by 48 feet wide and are commonly placed along major highways. Posters measure 12 feet and three inches tall by 24 feet and six inches wide. Walls refer to wall murals painted directly onto surfaces or computer-printed, pressure-sensitive vinyl and attached walls. They are often several stories high and located near major highways or pedestrian arteries. Spectaculars are large, custom designed structures designed to gain maximum exposure... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Billboard & Sign Manufacturing Industry?

This industry manufactures billboards, scoreboards, retail store signage and transit station advertising displays. Products include nonelectric signs, digital billboards, video screens and neon signs. This industry does not include outdoor kiosks, phone booth advertising, bus or taxi advertising and other advertising on street furniture. It also does not include any advertising or displays made from printing paper or paperboard.

Industry Products
Billboards Digital signsTransit displaysAlternative displays
 
Industry Activities
BillboardElectrical, digital and video advertising displayIndoor signs and displayScoreboardStore signs and display


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