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Billboard & Sign Manufacturing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Billboard & Sign Manufacturing Market Research Report | NAICS 33995 | Mar 2014

Bright future: After weak spending hurt revenue, demand for digital displays will aid growth

IBISWorld’s Billboard & Sign Manufacturing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$12bn
Annual Growth 09-14
0.6%
Annual Growth 14-19
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Profit
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Employment
72,832
Businesses
5,817
Industry Analysis & Industry Trends

The future looks bright for the Billboard and Sign Manufacturing industry as consumer spending and confidence improve. Advertising budgets and the corporate profit that drives them have already started to recover, and outdoor advertising expenditure has started to rise. Revenue will continue to grow as clients dedicate an increased amount of corporate profit toward advertising, corporate rebranding and new signage. Additionally, advertisers will continue demanding more digital billboards and digital displays... purchase to read more

Industry Report - Industry Key Buyers Chapter

Market share concentration in the Billboard and Sign Manufacturing industry is low, with the four largest firms estimated to generate less than 10.0% of industry revenue. The cost of transporting heavy, bulky billboards, signage and advertising displays long distances prevents most industry operators from developing a national presence in the market. In general, this means that firms in the industry are locally or regionally based and must depend heavily on relationships with local customers. Consequently, intense local competition keeps most industry operators small. Furthermore, most work in this industry is labor intensive... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Billboard & Sign Manufacturing Industry?

This industry manufactures billboards, scoreboards, retail store signage and transit station advertising displays. Products include nonelectric signs, digital billboards, video screens and neon signs. This industry does not include outdoor kiosks, phone booth advertising, bus or taxi advertising and other advertising on street furniture. It also does not include any advertising or displays made from printing paper or paperboard.

Industry Products
Billboards Digital signsTransit displaysAlternative displays
 
Industry Activities
BillboardElectrical, digital and video advertising displayIndoor signs and displayScoreboardStore signs and display


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