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Athletic & Sporting Goods Manufacturing in the US Industry Data and Analysis
Athletic and sporting goods sales have benefited from a recovering economy and shifting consumer behavior that favors a healthier lifestyle and higher sports participation. The number of consumers participating in sports and other physical activities has risen in recent years, with the largest jump happening in 2021 amid pent-up demand for exercise and group activities like sports. Despite this, favorable macroeconomic conditions, including rising disposable income and growing consumer confidence, encouraged consumers to participate in more activities for leisure, boosting demand for athletic and sporting gear and equipment. Although trends like elevated inflation and heightened economic uncertainty weakened demand for new products since 2022, as consumers prioritized necessities, these losses have fallen short of reversing the 2021 gains. Despite this recovery, rising operating costs - largely driven by research and development efforts - have made producers less profitable, as they adapt to changes in demand and input price volatility. As a result, revenue has been growing at an estimated CAGR of 1.3% to $10.0 billion through the end of 2025, despite a 0.4% drop that year alone.
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What's included in this industry analysis
IBISWorld's research coverage on the Athletic & Sporting Goods Manufacturing industry in the United States includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released November 2025.
About this industry
What's this industry report about?
The Athletic & Sporting Goods Manufacturing industry in the United States operates under the NAICS industry code 33992a. Establishments in this industry manufacture a range of sporting and athletic goods, including balls, bags, clubs, gloves, skates, protective equipment, boards, fishing gear and other supplies. These finished products are then marketed to wholesalers and retailers. Establishments that are engaged in the manufacturing of athletic apparel and footwear are excluded from this industry. Related terms covered in the Athletic & Sporting Goods Manufacturing industry in the United States include sports participation rates, baby boomers and personal health investment today.
What's included in this industry?
Products and services covered in Athletic & Sporting Goods Manufacturing industry in the United States include Golf equipment, Playground equipment and Fishing tackle and equipment.
What companies are included in this industry?
Companies covered in the Athletic & Sporting Goods Manufacturing industry in the United States include Nike, Inc. and Callaway Golf Co.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Athletic & Sporting Goods Manufacturing industry in the United States.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Athletic & Sporting Goods Manufacturing industry in the United States.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Athletic & Sporting Goods Manufacturing industry in the United States.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Athletic & Sporting Goods Manufacturing industry in the United States. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Athletic & Sporting Goods Manufacturing industry in the United States. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Athletic & Sporting Goods Manufacturing industry in the United States. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Athletic & Sporting Goods Manufacturing industry in the United States. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Athletic & Sporting Goods Manufacturing industry in the United States.
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Frequently Asked Questions
What is the market size of the Athletic & Sporting Goods Manufacturing industry in the United States in 2026?
The market size of the Athletic & Sporting Goods Manufacturing industry in the United States is $10.0bn in 2026.
How many businesses are there in the Athletic & Sporting Goods Manufacturing industry in the United States in 2025?
There are 1,374 businesses in the Athletic & Sporting Goods Manufacturing industry in the United States, which has grown at a CAGR of 3.2 % between 2020 and 2025.
How may import tariffs affect the Athletic & Sporting Goods Manufacturing industry in the United States?
The Athletic & Sporting Goods Manufacturing industry in the United States is likely to be significantly impacted by import tariffs with imports accounting for a high share of industry revenue.
How may export tariffs affect the Athletic & Sporting Goods Manufacturing industry in the United States?
The Athletic & Sporting Goods Manufacturing industry in the United States is likely to be impacted by export tariffs with exports accounting for a moderate share of industry revenue.
Has the Athletic & Sporting Goods Manufacturing industry in the United States grown or declined over the past 5 years?
The market size of the Athletic & Sporting Goods Manufacturing industry in the United States has been growing at a CAGR of 1.3 % between 2020 and 2025.
What is the forecast growth of the Athletic & Sporting Goods Manufacturing industry in the United States over the next 5 years?
Over the next five years, the Athletic & Sporting Goods Manufacturing industry in the United States is expected to grow.
What are the biggest companies in the Athletic & Sporting Goods Manufacturing industry in the United States?
The biggest companies operating in the Athletic & Sporting Goods Manufacturing industry in the United States are Nike, Inc. and Callaway Golf Co
What does the Athletic & Sporting Goods Manufacturing industry in the United States include?
Manufacturing baseball, basketball, bowling, hockey and tennis equipment and Manufacturing fishing, tackle and camping equipment are part of the Athletic & Sporting Goods Manufacturing industry in the United States.
Which companies have the highest market share in the Athletic & Sporting Goods Manufacturing industry in the United States?
The company holding the most market share in the Athletic & Sporting Goods Manufacturing industry in the United States is Nike, Inc..
How competitive is the Athletic & Sporting Goods Manufacturing industry in the United States?
The level of competition is high and steady in the Athletic & Sporting Goods Manufacturing industry in the United States.
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