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Toy, Doll & Game Manufacturing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Toy, Doll & Game Manufacturing Market Research Report | NAICS 33993 | May 2015

Game time: Despite recovering demand, operators will face significant pricing pressures

The Toy, Doll & Game Manufacturing market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Revenue
$2bn
Annual Growth 10-15
-4.8%
Annual Growth 15-20
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Profit
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Employment
7,621
Businesses
573
Industry Analysis & Industry Trends

Poor economic conditions and massive toy recalls battered the industry in recent years. However, the outlook promises to be better for toy and game manufacturers. As disposable income rises, consumers will be more willing to purchase toys at the retail level, which, in turn, will drive up demand for manufacturers. Nevertheless, obstacles remain in the form of increasing price pressures from large retailers and continuing import competition from China... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Toy, Doll & Game Manufacturing industry is in the declining stage of its life cycle. Although decline in industry revenue is expected to decelerate during the five years to 2020, IBISWorld expects that industry value added (IVA), which measures an industry's contribution to GDP, will decline at an annualized rate of 1.9% over the ten years to 2020. This indicates a slow rate of growth, as compared with an expected growth rate of 2.5% for GDP during the same period. Enterprises in this industry will continue to decline as the industry consolidates and operators exit the industry in response to a high level of import penetration. A rise in imports is expected to continue, aided by a strengthening US dollar... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Toy, Doll & Game Manufacturing Industry?

This industry comprises companies that manufacture dolls, doll accessories, action figures, toys, games (including electronic), hobby kits and children’s vehicles (except metal bicycles and tricycles).

Industry Products
Dolls, action figures, toy animals and stuffed toys, including partsBaby carriages and children's vehicles (excluding bicycles)Models and craftsNonelectronic games and puzzles, including partsOther nonelectronic, nonriding toys, including parts and pet toysElectronic toys and games (including home video games)
 
Industry Activities
Manufacturing action figuresManufacturing dolls, doll parts and doll clothing Manufacturing stuffed toysManufacturing children’s automobilesManufacturing crafts and hobby kitsManufacturing children’s and adult gamesManufacturing science kitsManufacturing toy and hobby modelsManufacturing video game machines


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