Industry Analysis & Industry Trends
Although vitamins and supplements are often considered nondiscretionary purchases, the industry has grown at a steady clip over the past five years due to several factors, such as the aging population, reduced levels of employed and insured Americans and increasing consumer concerns toward health. Growth is forecast to continue over the next five years, especially as disposable incomes recover, though competition from imports and manufacturers' move to cheaper labor-cost countries will restrain significant revenue increases... purchase to read more
Industry Report - Industry Locations Chapter
The Mid-Atlantic (40.3% of revenue and 21.1% of establishments) and West (7.8% and 21.4%, respectively) regions are the most prolific vitamin and supplement manufacturing regions in the United States, with significant sales from this region. There is a discrepancy between establishment and revenue percentages among regions because some have lots of small manufacturers that generate less revenue (such as the West), while others have fewer but larger establishment that generate a lot of money for the industry (such as the Mid-Atlantic).
California is a major production state; it is home to Herbalife and other manufacturers... purchase to read more