Printing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Printing Market Research Report | NAICS 32311 | Jun 2014

Offset printing: Digital media alternatives and low demand will continue to threaten industry revenue

IBISWorld’s Printing market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 09-14
Annual Growth 14-19
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Industry Analysis & Industry Trends

The Printing industry's main obstruction during the past five years has been the rise of digital media, which slowly replaced traditional forms of advertising and forced the industry to restructure. Coupled with the adverse effects on advertising and consumer spending, these factors have caused industry revenue to decline considerably during the five years to 2014. Over the next five years, the industry will continue to struggle as digital media replaces traditional paper products, decreasing industry revenue in the process... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Printing industry is in the decline stage of its life cycle. Over the 10 years to 2019, the industry's contribution to the overall economy, measured by industry value added, is expected to decline at an average annual rate of 2.5%, largely due to the increasing presence of digital media. On the other hand, GDP is projected to grow at an average annual rate of 2.7% over the same period, indicating that the industry is accounting for a smaller share of the US economy.

In the ten years to 2019, the number of firms operating in this industry is anticipated to fall at an average annual rate of 3.1% to 19,642 continuing the industry's long-term consolidation trend. Consolidation among larger firms, which tend to operate in the long print-run markets, has been significant... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Printing Industry?

Companies in this industry are primarily engaged in printing on paper, textile products, metal, glass, plastic and other materials, with the exception of fabric. Industry operators engage a variety of printing processes including lithographic, gravure, screen, flexographic, digital and letterpress. This industry does not include publishers that also perform printing, nor does it comprise companies that perform prepress or postpress services without traditional printing.

Industry Products
Commercial lithographic printingCommercial flexographic printingCommercial screen printingQuick printingDigital printingOther printingBook printingCommercial gravure printing
Industry Activities
Commercial lithographic printingCommercial gravure printingCommercial flexographic printingCommercial screen printingQuick printingDigital printingManifold business forms printingBook printingBlank book, loose-leaf binders and devices

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