Printing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Printing Market Research Report | NAICS 32311 | Oct 2015

Out of ink: Digital media alternatives and low demand will continue to threaten industry revenue

IBISWorld’s Printing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

The Printing industry, which includes large commercial printers and local print shops, endured a variety of challenges over the past five years. Consumers are increasingly favoring digital alternatives to printed materials, such as online media. Decreasing sales volumes and the application of downward pressure on unit selling prices have also hampered industry profit during the past five years. Printing requires substantial capital investment in new technology to remain competitive in times of excess capacity. Due to the relatively low amount of customer orders, overcapacity has contributed to the long-term trend of industry consolidation... purchase to read more

Industry Report - Industry Key Buyers Chapter

The Printing industry is highly fragmented, with the four largest printing companies accounting for less than 20.0% of total industry's revenue. The majority of commercial printers in the United States are privately owned and generate less than $35.0 million in revenue on average. Furthermore, an estimated 72.2% of firms operating in this industry have fewer than 10 employees. The majority of these smaller firms are struggling to capture new customers. According to the Printing Industries of America, firms that have one to 19 employees only account for 12.0% of industry revenue, while firms with more than 100 employees account for 62.0% of industry sales. Throughout the past three decades, there has been an increase in market share concentration due to mergers and acquisitions... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Printing Industry?

Companies in this industry primarily print on paper, textile products, metal, glass, plastic and other materials, excluding fabric. Industry operators engage a variety of printing processes including lithographic, gravure, screen, flexographic, digital and letterpress. This industry does not include publishers that also perform printing, nor does it comprise companies that perform prepress or postpress services without traditional printing.

Industry Products
Commercial lithographic printingCommercial flexographic printingCommercial screen printingQuick printingDigital printingOther printingBook printingCommercial gravure printing
Industry Activities
Commercial lithographic printingCommercial gravure printingCommercial flexographic printingCommercial screen printingQuick printingDigital printingManifold business forms printingBook printingBlank book, loose-leaf binders and devices

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