Industry Analysis & Industry Trends
Although the Distilleries industry managed muted growth over the past five years, it was not immune to the economic downturn. What kept the industry from declining during and immediately after the recession was a trend toward premiumization, which is an increase in the consumption of high-grade liquors and spirits. An increase in the popularity of cocktails, over beer and wine, through the recovery also drove demand for low-quality industry products used for mixing drinks in bars and restaurants. IBISWorld estimates that industry revenue will increase in the five years to 2014. During the next five years, the industry will benefit from stronger consumer sentiment and discretionary spending, which will help increase demand for higher-priced craft and imported spirits... purchase to read more
Industry Report - Industry Key Buyers Chapter
The top four distilleries control about 72.0% of the industry. These companies' market share expanded during the five years to 2014, mainly due to major consolidation. For example, Campari finalized its purchase of Wild Turkey in 2009, cementing its position among the leading companies in the United States and international premium spirits markets.
The remainder of the market share is spread out over regional and local brands. These firms have smaller distilleries, most of which will not expand beyond their regional or niche markets. There are fewer such players compared to the wine and beer industries... purchase to read more