Industry Analysis & Industry Trends
The Wineries industry will continue to benefit from a growing number of consumers, particularly among the millennial generation, who have shifted their drinking preferences toward wine. Over the past five years, consumer drinking preferences have moved away from standard light beers and some of those customers have moved toward wine, as consumers have increasingly valued healthier and more diverse ranges of wine, cider and other alternative beverages. Despite this positive trend, industry revenue growth has been inconsistent and the industry expected to hold constant over the past five years. Continued legislation has been proposed to revert deregulation, although an increasing number of states are embracing the alternative distribution model... purchase to read more
Industry Report - Industry Key Buyers Chapter
The Wineries in the US industry has a medium level of industry concentration, with the top players generating an estimated 50.3% of industry revenue in 2015. Although the top four players account for more than half of the revenue, the rest of the industry is highly fragmented, and is made up of many small operations.
Over the past five years, industry concentration has been on the rise, primarily as a result of major international alcoholic beverage manufacturers acquiring popular brands that once belonged to independent wineries and vineyards. This trend is expected to continue over the next five years as the economic climate improves and larger companies expand their portfolios through additional mergers and acquisitions... purchase to read more