Industry Analysis & Industry Trends
The Wineries industry will continue to benefit from a growing number of consumers, particularly among the millennial generation, who have shifted their drinking preferences toward wine. Over the past five years, consumer drinking preferences have moved away from standard light beers and some of those customers have moved toward wine, as consumers have increasingly valued healthier and more diverse ranges of wine, cider and other alternative beverages. Despite this positive trend, industry revenue growth has been inconsistent and the industry expected to hold constant over the past five years. Continued legislation has been proposed to revert deregulation, although an increasing number of states are embracing the alternative distribution model... purchase to read more
Industry Report - Industry Locations Chapter
The West is the most prolific wine-making region in the country, led by California, which is by far the country's largest wine-producing state. This state accounts for 41.8% all American wineries and nearly 90.0% of all American wine production. Washington and Oregon are the next largest wine-producing states, generating 8.6% and 6.2% percent, respectively. California's wine grape production reached 4.0 million tons, and represents 53.0% of California's total grape crop.
There are more than 107 American federally recognized viticultural areas (AVAs) in California, a testament to the variety of microclimates in the state. The top wine producing areas in California include Napa Valley, Sonoma County, Mendocino, Santa Barbara, San Luis Obispo, Santa Cruz, Monterey and Gold Country... purchase to read more