Breweries in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Breweries Market Research Report | NAICS 31212 | Jul 2015

Had too much: Revenue will plateau as the market becomes saturated with microbreweries

IBISWorld’s Breweries market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

During the five years to 2015, the Breweries industry has benefited from consumers opting for a growing variety of craft-style beers made from local microbreweries. Unlike traditional breweries that have bottling operations in facilities throughout the United States and, in some cases, throughout the world, small-scale breweries have become a big hit with consumers due to their local flair, variety of style offerings and quality ingredients. In the coming years, it is unlikely that microbrewery growth akin to that of the five-year period to 2015 will continue. As the market for specialty beers becomes saturated with microbreweries throughout the country, industry revenue is projected to gradually plateau... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The increasing popularity of craft beer has partially contributed to declining demand for mainstream industry products such as premium and subpremium beer brands. Beer sales by volume are in decline as consumers reduced spending on these styles of beer, which have historically represented the most popular style of beer in terms of total volume sold. In addition, individuals started switching to alternative alcoholic beverages, like wine and cocktails, in recent years. Some premium product segments are still performing well and are also more profitable for large brewers. Demand for craft brews that are produced by smaller breweries is also rising, though smaller breweries earn much lower profit due to lower production volumes and higher bulk ingredient costs... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Breweries Industry?

The Breweries industry primarily produces alcoholic beverages using malted barley and hops. This industry excludes wine, brandy, cider and distilled beverages such as vodka and rum. Bottling purchased malt beverages and manufacturing purchased malt are also excluded from this industry.

Industry Products
Premium beerSub-premium beerSuper-premium beerCraft beerProgressive adult beveragesMalt liquor
Industry Activities
Canned beer productionBottled beer productionDraft beer productionNonalcoholic beer production

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