Industry Analysis & Industry Trends
Demand for tea will continue to brew over the next five years due to increased health awareness and new product offerings. Tea is becoming infused into the American diet as consumers become more health conscious and look for alternatives to sugar-rich carbonated beverages. However, while the tea industry will continue to experience an upswing, strong demand for ready-to-drink teas and beverages, this industry's competitors, will somewhat limit revenue growth... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Tea Production industry is experiencing rapid growth, supported by an increase in consumer awareness about tea and its benefits. In the 10 years to 2020, the industry's value added (IVA), which measure's the industry's contribution to the economy, is forecast to increase 6.9% over the 10 years to 2020. Comparatively, GDP is projected to grow at an average rate of 2.5% per year during this time. IVA growth that outpaces GDP growth is a key indicator that this industry is in the growing life cycle stage because its contribution to the overall economy is increasing.
New players have entered the industry in an attempt to capitalize on robust demand and price conditions... purchase to read more